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Slides from the 3/27/14 Veteran's Business Conference Workshop Marketing to the Government: Marketing (and selling) to the government can be a tough venture if you don’t know how to approach federal agencies and present your product. This workshop will help you establish your company’s value proposition; and highlight effective marketing tools and sales techniques for closing the deal with the government. Panel speakers include Douglas Burdett (Artillery Marketing Communications) and Mark Amtower (Government Market Master and author of Selling to the Government).
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Marketing to the
Government 9 Things Contractors Must Do
Douglas Burdett
• Founder, Artillery (B2B Marketing Agency) • Author, Fire Support (Marketing for Defense Contractors) • Named one of Washington Business Journal’s “7 Twitter Handles Our
Reporters Think You Should Follow”
Mark Amtower
• Founder, Federal Direct • Government Marketing Consultant • Best-selling Author • LinkedIn Expert
9 Things Government Contractors Must Do
Find Where You Fit
Differentiate Or Die
Build A Roadmap
Do Research
Get Help
Be Patient
Pick Events Carefully
Build An Online
Platform
Use Social Media
Register online or call 301 854 9493 or email [email protected] and mention *VIB* for your $50 discount. *Upcoming Government Market Master Forum seminars include:* April 8- Government Marketing Best Practices, Columbia MD https://www.govevents.com/details/2984/government-marketing-best-practices-2014/ April 9 - LinkedIn for Government Contractors, McLean VA https://www.govevents.com/details/12188/linkedin-for-government-contractors/ May 13 - LinkedIn for Government Contractors, Columbia, MD https://www.govevents.com/details/12287/linkedin-for-government-contractors/ May 14 - Government Marketing Best Practices, McLean, VA https://www.govevents.com/details/12670/government-marketing-best-practices-2014/ Register online or call us at 301 854 9493 or email [email protected] and mention *VIB* for your $50 discount.
Mark Amtower
Douglas Burdett
" For a copy of these slides: " http://www.ArtilleryMarketing.com/incoming
" Free marketing eBooks: " http://www.artillerymarketing.com/marketing-resources
" Fire Support, Marketing for Defense Contractors " http://defensecontractormarketing.com
