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MAJOR PROBLEM
SCARCITYUnavailability of goods people wanted
DISCOVERYIt was all over the place
COSTExpensive shipping fees into SEA
MAJOR SOLUTION
BRIDGING GAPSBringing exciting brands into South
East Asia
FIND IT ALL HERECreate a space where brands and
customers meet
DELIVER VALUEDeliver value & affordability while
remaining profitable
MAJOR MISSION
S.E.A’s LEADING ONLINE STREET-LIFESTYLE STORE
Established June 2014
Revenue FY16 MYR1.4M
Online Orders FY16 23% of total sales (1,606 orders)
CAGR 11% Q-O-Q
Brands 68 Brands (as of Oct’16)
Products 3,600+
Objective Raise RM1,000,000
Major Drop Retail
Major Drop Online
Male: 75%Female: 25%
Age: 16 - 35
Digitally-Savvy : - Social Media driven - Heavy mobile use - Online shopping
Value & Brand Driven: Knows the brand, appreciates quality and value for money goods.
Social Currency: - Fashion forward- Wants to be seen both online and offline
South East AsiaThe new frontier
627.7 million
Total Population
252.4 million
Active Internet Users
Mobile Connectivity
776.3 million
RM60 - RM120
RM360
RM70RM150
RM180
Head to toe3,500+ Curated, Fresh & Accessible Products
Competitor landscape We’re not alone; but we’re well positioned
SEA
Brick & Mortar
West
Omni-channelOnline
OnlineBrick & Mortar
Consignment DropshipWholesale55% 40% 5%
Shared inventory across channels
Multiple payment channels
Multiple fulfilment options
Shared loyalty program
68 brands3,600+ products
Launched Major DropSunway Pyramid
June, 2014
Launched Majordrop.com
October, 2014
Online sales make up 23% of total
salesJune, 2016
Total online orders 583;
June, 2015
Online sales: 8% of total sales
June, 2015
Total online orders 1606; up 175%
June, 2016
Database 2015 10K; 5K
Database 2016 14K; 12.8K
RM1.1MFY2015
16.5k3.1k
Launched Snapchat March 2016
Launched Loyalty ProgramNov, 2015
2016*RM1.4M2015
RM1.1M
2017*RM2.9MSales
CAGR11%
Q4 2016Raising
RM1.0M
Online
Offline
Total Sales
Online CAGR
40%
Raising RM1,000,000
Technical ContentMarketing 40% 30% 10% Distribution20%
● Tech team expansion
● Website & Mobile improvements
● Warehouse Management Systems (WMS) upgrade
● Photographer/ videographer
● Collaborations
● SEM: Facebook, GDN, GSN
● Road shows & Events
● Collaborations
● MD home brand
● New MD counters
● New brand acquisition
Exit StrategyProven exits in this segment
● HYPEBEAST IPO’s on the HKGEM Index @ $31M valuation
● Karmaloop, turned over $130M in 2014; sold to Shiek Shoes in 2016
● Migme acquires Shopdeca Indonesia
Potential International Acquirers Potential Regional Acquirers
Board of Advisors & Investors
Asgari Stephens
● Managing Partner - Intelligent Capital Sdn Bhd and Trans-Econ Ventures
● 25 years of experience in both public and private equity investing in Malaysia
● Bachelor of Commerce (hons) - Melbourne University
● MBA - Cranfield University (UK)
Datuk Kamaruddin Taib
● Vast experience of serving on the Board of Companies Listed on Bursa Malaysia, Board of Companies listed on the Stock Exchange of India and Nasdaq (U.S.A.)
● Executive Chairman of Germanischer Lloyd GLM Sdn. Bhd.
● Director - Iris Corporation Bhd, Alkhair International Islamic Bank Berhad Group, Great Eastern Life Assurance (Malaysia) Berhad Group
● Bachelor of Science (Mathematics)
David Chang
● Head of Marketing & Expansion at Althea
● Over 10 years of experience with scaling e-commerce businesses in China and SEA
● VP E-Commerce + Strategic Planning - Genting
● COO - Living Social● Regional Manager - Groupon● MBA, Bachelor of Finance &
Marketing (Minnesota)
Organisation Chart
Co-Founders/ Board of Directors
Mark Koh(Finance)
Hugh Koh(Creative)
Eddie Samad(Operations)
Lim Fei XiangCEO
FinanceMarketing &
BrandingOperationsE-CommerceRetail
- St. George Bank
- Westpac Bank
Australia
- BCom (Finance) -
USYD
- GDipFinPlan, CFP
- Founded Pestle &
Mortar Clothing
- BA Architecture &
Design
- Supply chain mgmt
- BRDB
- BA(HONS)
Information Systems
- Digital marketing &
advertising
- Previously Head of
Sales at Pencil Produce
- Double Degree
(Marketing * Comm) -
Monash University
More than just brands, it’s about people over product.