M2M Touchpoints becoming smart

// doubleSlash Net-Business GmbH, 10.09.2013 Seite 1

Touchpoints are becoming smart.A brief journey from Detroit to a smart future.// Simon Noggler – 10.09.2013


Customer demand loop.

BUYMarketing & Sales

OWNDelivery & Service

needresearch

selection purchase referral

usage

maintenance

setup


Where we come from.

Any customer can have a car painted

any colour that he wants so long as it

is black.

Henry Ford


Where we come from.

CC License, Photo by PeterJBellis

http://www.flickr.com/photos/43291304@N08/4101959102/in/photolist-7ftBwN-7ftBXN










Where we come from.

A product driven economy.


The transition period.

One customer well taken care of could

be more valuable than $10,000 worth

of advertising.

Jim Rohn (Entrepreneur)







A service driven economy.


The paradigm shift.

You have to be a learning company, and

learn about what’s next….the ability

to go Man-to-Machine, the ability to marry

real-time customer data with real-time

performance data of our products… that to

me is the holy grail in our business.

Jeff Immelt (CEO GE)


The paradigm shift.

CC License, Photo by Martin Alvarez Espinar

http://www.flickr.com/photos/martinalvarez/7070096031/











The paradigm shift.

340.282.366.920.938.463.463.374.607.431.768.211.456


The paradigm shift.

A network based economy.

controllocate service

book use fix

pay

market


The paradigm shift.


The paradigm shift.

You want your customers to be your fans.

CC License, Photo by David Goehring

http://www.flickr.com/photos/15923063@N00/6123612647/in/photolist-ak87Gp-6KRQVP-8gfqfR-aseLi9-9xwm3R-bqxw4y-8jcp2f-6k8A6g-8eyBBC-8SgTFq-6mSFjT-6izjis-ayPu5J-nHgTE-FDzzW-cG6Sf3-5Bb9QZ-6iiLE4-M1yLf-8jw1kV-6Ufmm3-7TKPgG-8ibXVq-dhWzK4-cY6x5E-dCimLf-714ej1-4jAtgF-68M2h7-7pHYz8-5km1nD-5km1nB-5km1nx-6AwNxn-9H5K4V-7LyXHU-bGMJEF-764Tkc-8S8Xmz-6kcLoL-ffD9yV-bvXKhJ-bJSsoa-8Hi4q4-8h2jFi-8h5Ayd-8Sc4s9-7ptA5D-8xQYpH-92Mqqq-6KidLn











www.smartM2M.deby doubleSlash Net-Business GmbH