Leveraging Profits Through Social Media Connections

Affiliate Summit East 2010

Social Media Profits:How to Make Attract Customers That Beg To Buy

Warren WhitlockMarketing Strategist, BestSellerAuthors.com

Session Objectives

• Make Every Person In The Room An Expert• Show You How To Profit With Your Expertise Or Idea• Give You A Step By Step Empire Building System To

Create Wealth, Achieve Your Goals and Have a Whole Lot More Fun

@WarrenWhitlockBestSellerAuthors.com

If you can tell the difference between work and play, you aren’t doing

one of them right


The Internet speeds up real life relationships. Social media will accelerate your business

beyond anything you have imagined possible.


You can get anything you want out of life

if you just help enough other

people get what they want

Zig Ziglar


Law of Reciprocity

• Cialdini researched sales organizations and cults to discover 6 laws of Influence

Learn more at: Yes50book.com


Why People Will Buy From You

They Know YouThey Like YouThey Trust You


How to be Attractive

Watch This 16 Minute Movie at Validation.TV

http://www.youtube.com/watch?v=Cbk980jV7Ao

Media is the Growth Market

Why are so many successful Internet entrepreneurs also

authors of real [email protected]

We Have Been Programmed To Treat Books and Authors With

Reverence and Respect

Tweeting the Twitter Book• Our network helped us

write the book• Promotion started

before we started writing the book

• NO RULES!

TwitterHandbook.com

http://snipurl.com/wbook

Hack The Publishing Business

• 750,000 manuscripts• 197,000 books per year• 400 new books released EVERY DAY• Most books never sold in bookstores• 40% of wholesale order RETURNED• Average: about 500 sold– EVER• No leads generated @WarrenWhitlock

BestSellerAuthors.com


A Better (Internet) Way To Sell Books

Control the Distribution Retain All Rights Use Bookstores on Your Terms Get the Maximum Publicity Make Your Book Your Lead Generator Include Tie-Ins to Your Other Products


Expert’s Profit Pyramind

One on One

Group

Mass Market

Matt Bacak#1 on Amazon.com#1 on Barnes&Nobles

“Book leads are worth 3-10 times as much as other leads”

Has A System To Process Leads

Best Seller = Better Leads Matt Tripled This Part Of His

Business In Only ONE MONTH


Easy Ways to Create Info Products

• Answer The Basic Questions• Model Successful Books• Interview Other Experts• Get Co-Authors to Write• Record Teleseminar Series• Public Domain Works• Hire a Ghost Writers @WarrenWhitlock


Multiple Streams of Income Leverage From Your Expertise

• Sell More Products• New Business Leads• Sell Others Products• Mentoring and Group Coaching• Public Speaking• Media Appearances• Joint Ventures @WarrenWhitlock


How To Add Expert Revenue• Choose Your Web Persona• Announce it To the World• Make Sure You Know Where You Stand• Develop a Social Media Presence• Convert the Leads You Attract
