Hello, we’re HuzuTech

Social software and technology company

Specialise in development and delivery of bespoke online social worlds, social games, and brand social networks

UK company with offices in London and Glasgow

Work within a variety of business models

What is an online Social World?

Online social space, allowing me to meet new people

Explore branded environments and relevant content

Express myself in the form of an avatar, and other online world assets

Interact with the world, engage, challenge, and play with others

Enhanced online experience, better than a flat website

Social worlds develop emotional dynamics

The user experiences emotional dynamics, when interacting with a virtual world:

empowerment mastery sense of belonging aspiration

These are the reasons why users come back time and time again, to the branded virtual world, and participate.

The social game value map

Our Social World customers ...

Our Social World customers ...

Avatar builder Virtual Shop

Our Social World customers ...

World map World level

6 Key reasons why IP owners should consider investing in a

Online Social World

1. Virtual World Revenues by 2013 (USD)

A study released earlier this year reports that the virtual worlds industry is currently worth about $1 billion.

By 2013 it’s estimated to be worth $9 billion.

2. Virtual Goods Revenues by 2012 (USD)

A study released earlier this year reports that the virtual goods industry is currently worth about $2 billion.

By 2012 Virtual Goods are estimated to be worth $13 billion.

3. K,T &T major growth area (Kids, Tweens & Teens)Media Brands: TV shows, films, youth IP all creating VWs to create greater engagement.

Music: Major growth for virtual goods

Virtual Celebrities: Musicians and action figures

More genres: Lots of different types of KT&T worlds

Mobile Payments: The avg. age of a new mobile phone user in the UK is 8

4. Growth VW reg. accounts

Age 10-15 major growth (350m)

Age 15-25 growing steady (100m)

Age 25+ growing slowly (1m)

5. Virtual Worlds – Key User Stats

5-10 yr old – 219m [Poptropica 110m]

10-15 yr old – 468m [StarDoll 69m] [Club Penguin 49m]

15-25 old – 288m [Habbo 175m] [IMVU 57m]

25+ old - 34m [Second Life 22m]

6. Virtual World – highlightsOne out of every five Americans over the age of six have played a social game once. (NDP Group 2009)

Disney buys Playdom * Social gaming company for $ 750m (Register 2010)

Virtual worlds Moshi Monster goes psychical, selling merchandise:

Moshi Bandz Moshi Gift Pack Monstar (magazine)

How we work

Why HuzuVirtual?

Low barrier to entryComplete customisation branding (avatar and worlds)Avatar builderInteractive Quest and Interactivity ModulesFlash gaming moduleVirtual gifting and currency integration Social gaming mechanism built into framework

Fully integrated white label community platformUK based company , experienced (ex WeeWorld team), and with strong backersSave £100’s of thousands on setup, configuration, and development

The tech slideSDK (SWC) for agenciesWorld development tools

Flash web browser basedSmartFox comms serverAPI for new bespoke modules

Supports up to 50,000 concurrent usersPython and Java backend codingPostgreSQL DatabaseScalable and flexible framework

Packages● Package 1:

● Face time with Dave Jones (ex GTA & RockStar North), to discuss social gaming requirements and how best to utilise your IP / Brand.

● Development of Social Gaming Strategy document and plan. From £ 5k.

● Package 2: (Essential)

● Facebook game, utilising the HuzuTech platform and game studio, including outputs from Social Gaming Strategy document. From £ 35k

● Package 3: (Advanced)

● Facebook game or limited Virtual World , utilising the HuzuTech platform and game studio, including outputs from Social Gaming Strategy document. From £ 100k

● Package 4:(Full Virtual World)

● Full virtual world, including social network, avatar builder, mutli-player mode, virtual currency & goods, multiple levels, hotspots, quizzes and games. From £ 200k

Thank you.

Craig BedworthBusiness Development

http://blog.huzutech.comhttp://www.twitter.com/huzutech