How To Hire Your(First) VP, Sales

And Not Screw It Up

Jason M. LemkinSales Hacker Conference ‘13

Non-Scientific Study:70% of SaaS First VP Sales Don’t Make it 12 Months

Reason #1:

Wrong Hire for Your Stage

Non-Scientific Study:70% of SaaS First VP Sales Don’t Make it 12 Months

Reason #2:

You Start Too Late

Non-Scientific Study:70% of SaaS First VP Sales Don’t Make it 12 Months

Reason #3:

Your Expect Your VP Sales to Be A Magician. Instead of a Manager.

Non-Scientific Study:70% of SaaS First VP Sales Don’t Make it 12 Months

Reason #4:

Pipeline Doesn’tMean Cr*p InA Start-Up.

Non-Scientific Study:70% of SaaS First VP Sales Don’t Make it 12 Months

Reason #5:

Your VP Sales Must Be Accretive.Not a Cost Center.

Key: Increase Revenue Per Lead.

How To Make Your VPS a Success – On Every Level:

• Start Early. As Soon As You Have 10 Customers.

• Don’t Settle. Must be Stage Appropriate – and Have Done It for Real.

• Do It Yourself First. Only then will you know.

• Pay Very Well. But only for success.• Trust. You must trust your VP, Sales.

Jason M. LemkinSales Hacker Conference ‘13

How To Make Your VPS a Success – On Every Level

• Much more:• www.saastr.com

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