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robert-riley
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Get ideas using App Store ‘gaps’[email protected]
Gaps● Places in the App Store where strong
markets have unmet needs
● Represent opportunities but requires research
apprecon.com
Dangers of using unresearched app ideas● Unique ideas sound great but they’re risky
● Unproven market need
● Unknown market size
● Unique ideas have user education hurdle
apprecon.com
Copy & enhance poorly rated popular apps● You know there’s a market
● People aren’t happy with existing solution
● User feedback also tells you exactly how to enhance the product
● Net result? A fully designed v1.0 with a clear path forward
apprecon.com
The process
apprecon.com
1. Check the top of the charts
2. Filter for apps with poor ratings
3. Investigate the reviews
4. Determine how the app can be enhanced
5. Start working on your app!
Summary● Copy and enhance lowers risk - ensures
market exists and tells you what it wants
● Poorly rated apps with lots of downloads
● iOS developers: apprecon.com tools that helps the process
contact: [email protected]