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Get ideas using App Store ‘gaps’ [email protected]

Get a Great App Idea Using App Store Market Gaps

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Page 1: Get a Great App Idea Using App Store Market Gaps

Get ideas using App Store ‘gaps’[email protected]

Page 2: Get a Great App Idea Using App Store Market Gaps

Gaps● Places in the App Store where strong

markets have unmet needs

● Represent opportunities but requires research

apprecon.com

Page 3: Get a Great App Idea Using App Store Market Gaps

Dangers of using unresearched app ideas● Unique ideas sound great but they’re risky

● Unproven market need

● Unknown market size

● Unique ideas have user education hurdle

apprecon.com

Page 4: Get a Great App Idea Using App Store Market Gaps

A better way?

apprecon.com

Page 5: Get a Great App Idea Using App Store Market Gaps

Copy & enhance poorly rated popular apps● You know there’s a market

● People aren’t happy with existing solution

● User feedback also tells you exactly how to enhance the product

● Net result? A fully designed v1.0 with a clear path forward

apprecon.com

Page 6: Get a Great App Idea Using App Store Market Gaps

The process

apprecon.com

1. Check the top of the charts

2. Filter for apps with poor ratings

3. Investigate the reviews

4. Determine how the app can be enhanced

5. Start working on your app!

Page 7: Get a Great App Idea Using App Store Market Gaps

Summary● Copy and enhance lowers risk - ensures

market exists and tells you what it wants

● Poorly rated apps with lots of downloads

● iOS developers: apprecon.com tools that helps the process

contact: [email protected]