Film Independent Keynote 10/26

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Keynote address at the 2014 Film Independent Forum, theme - Distribution and the Creator.

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  • 1. DISTRIBUTION AND THE CREATOR!

2. FILM DISTRIBUTION IS A REPREHENSIBLE BUSINESS,A VERITABLE NEST OF VIPERS FILLED WITH CROOKSAND DOWNRIGHT VILLAINS. DO NOT EVER TRUSTANYONE YOU MEET, PRESENT COMPANY INCLUDED. 3. 15,000,000 Copies Sold!38 Languages! 4. Before you make your movie,!figure out your audience.! 5. 50,000 movies are made every year.!!A tiny fraction of 1% of them make money.! 6. Genres that have a higher rate of success without stars:!Horror!Science Fiction!Documentary! 7. To increase your odds of financial success!Convince a name actor/actress to be in your film!Or make a solid horror or science fiction film.! 8. AGE OF THE DRAGONS!9% on Rotten Tomatoes!!When the dystopian future envisioned in Blade Runner finally comes to fruition,Age of the Dragons will be used to distinguish humans from replicants, because ifyou're not in teary despair by the film's end, you probably aren't human. !Shaun Munro! 9. You are a brand.!Work hard and work constantly to develop your brand!and build your community.! 10. Twitter: timalamo!!Instagram: timalamo!!Facebook: TimLeague!!Facebook: DrafthouseLA! 11. Exploit opportunities to gain social media followers! 12. @pat_healy! 13. Social Media Basics:!Strong content!Real conversations!Exploit opportunities to gain followers! 14. @drafthousefilms! 15. Get a Sales Agent.! 16. If no sales agent wants to sell your film, !you probably are not going to sell your film.! 17. If you dont have a sales agent and try to negotiate!your own deal, odds are you will be violated.! 18. Move to New Zealand! 19. SNOWBALL!$1 per share in investment with a minimum investment of $100.!!Preferential equity investors, alongside pre-committed investors, whohave put $1.15 million forward, and if the film is successful, will recouptheir investment as well as a 20 per cent premium on income beforeother investors.! 20. Equity crowdfunding is coming.! 21. Experiment and be open to new concepts! 22. ACT OF KILLING FREE BUNDLE!3,500,000 downloads!51,000 iTunes impressions!45,000 impressions in Indonesia!52,000 email addresses! 23. Keys to successful self-distribution:!!Niche Subject material!!The will to become experts in marketing and distribution!!Worldwide, digital savvy/friendly audience!!Early, active and constant audience engagement and community building!!The will to work thousands of hours over years to engage your audience!!Read the case study on indiegamethemovie.com!!! 24. With a distributor or without,!become an expert at PR and Marketing.! 25. In Conclusion! 26. @timalamo!