Enterprise 2.0 = Knowledge

Management 2.0?

Dan KeldsenCo-founder and Principal

www.InformationArchitected.com

Main Sourcesfor Research

www.aiim.org/enterprise20

441 respondents, 80+ pages, 70+ charts/figures

Released Q1 2008

50 Podcasts

>200 Blog Entrieswww.BizTechTalk.com

>300 comments by >170 readers

>50 blogs linking back

>450 RSS readers

>140 MyBlogLog Community Members

>1300 Connections

15 Years in “the biz”Lucky 13 with Delphi Group (IT, Analyst, Consultant)

2 with AIIM.org (Analyst, Educator)Started Information Architected in 2008

Foundations(Definitions)

Enterprise 2.0

• “The use of emergent social software platforms within companies, or between companies and their partners or customers”Source: Harvard Professor Andrew McAfee

Enterprise 2.0

• “A system of web-based technologies that provide rapid and agile collaboration, information sharing, emergence and integration capabilities in the extended

enterprise”Source: AIIM Market IQ on Enterprise 2.0 Q1 2008 - www.aiim.org/enterprise20

Knowledge Management

"Leveraging collective wisdom and experience to accelerate innovation and responsiveness”

Source: Carl Frappaolo, “Exec Express Knowledge Management,” Capstone, 2006

Let’s Dive On In...

Early KM(KM 1.0)

Carried Away with Technology

Automatic Analysis of E-mail Patterns

20 Algorithms for Extracting “Knowledge” from the Information

Flow

Too Little

Too Much

Painful Knowledgebase interfaces for input (and output)

Lack of Attention to Culture

(You Get What You Reward)

Short-term Incentives

Long-term IncentivesTeamingTeaming

TeamingTeaming

Teaming

Individual

Academic Theory Collides with Reality

End Results?

KM 1.0 Had Success in (Some) Orgs(But in many more, KM is a dirty

word if known at all)

Still... Knowledge Remains Blocked

Source:Executive Insights into Enterprise 2.0:Lessons from the ENTERPRISE 2.0 EXECUTIVE ROUNDTABLESYDNEY 13 February 2008futureexploration.net/e2ef/blog/2008/03/complimentary_report_executive.html

But didn’t KM solve this years ago?

No Matter How Important We Believe

KM to Be

To Most Organizations, KM is...

Under the Radar

“I’m Not Dead Yet!”Source: Monty Python and the Holy Grail (YouTube)

Meanwhile...KM Practitioners say...

The Primary KM Issues Still Remain

Brains...Can’t hire the talent you want, aren’t tapping the talent you already have.

ToolsLow-barrier and Lowest-common-denominator

are not the same thing

Is E-mail the devil?

Mis-used, Un-used,

and Abused

TechnologyCartoon from:http://blogs.technet.com/tarpara/archive/2007/09/05/evolving-company-culture-starts-with-a-sharepoint.aspx

NOTE TO SELF:

Yes, It Does!

Even though KM

is not ABOUT

tech,

It’s hard to DO it

WITHOUT tech

Culture Creeps Cautiously

The Solution?

Capture “Knowledge Work” as Daily Work

(Don’t Capture Knowledge Separately)

Knowledge is Information Applied and Re-used, not

just Collected

Source: www.gapingvoid.com/0804enrich.jpg

Loops & Emergence

OODA loopObserveOrientDetect

Act

Source: www.thefabricator.com (graphic)Col. John "40 second" Boyd, USAF (model)

Wiki Adoption Loop

From “Organisational Wiki Adoption” by Mike Cannon-Brookes (Atlassian) @ http://www.slideshare.net/mcannonbrookes/organisational-wiki-adoption/

The Knowledge Chain

Source: Carl Frappaolo, “Exec Express Knowledge Management,” Capstone, 2006

External Internal

Responsiveness

Awareness

Market Drivers for Enterprise 2.0& Modernizing KM

Source: AIIM Market Intelligence

Let’s Peek at Findings(from Market IQ on Enterprise 2.0)

KM-Inclined?

Inclination Determinedby 12 weighted profiling questions taken from

KM2 Methodology

How Critical is E2.0 to Your Organization’s Overall Business Goals/Success?

Source: AIIM Market Intelligence

Close in General, but KM Inclined See E2.0 as More Significant

How Well is Enterprise 2.0 Understood in Your Organization?

Source: AIIM Market Intelligence

KM Inclined are Early in Understanding and Adoption

In Your Organization, Which Departments Are Primary Users of E2.0 Functionality?

Source: AIIM Market Intelligence

E2.0 is Everywhere in KM Inclined Orgs

What Level of Impact (Planned or Realized) Does E2.0 Have on Individuals in Your Organization?

Source: AIIM Market Intelligence

KM Inclined

All Respondents

Networking, Communities,

Sharing, Quality, Speed all

Stronger for KM Inclined

What Impact (Planned or Realized) Does E2.0 Have on the Following Business Goals & Objectives in Your Organization?

Source: AIIM Market Intelligence

KM Inclined

All Respondents

Internal and External Capture,

Collaboration and Sharing are Magnified

Is Implementation of E2.0 in Your Organization Driven More by Ad Hoc Usage or a Strategy?

Source: AIIM Market Intelligence

KM Doesn’t Accidentally Happen,Strategy is Necessary

Where Do You Feel Your Organization’s Adoption is with Regards to the Following Technologies?

Source: AIIM Market Intelligence

(KM Inclined)

Where Do You Feel Your Organization’s Adoption is with Regards to the Following Technologies?

Source: AIIM Market Intelligence

(All Respondents)

Is an ROI Study Required as Part of Your Planning for Enterprise 2.0?

Source: AIIM Market Intelligence

Not everything warrants ROI calculation - but it’s not

an excuse to avoid it either!

Does Your Organization Measure the Success of Enterprise 2.0 the Same Way You Do?

Source: AIIM Market Intelligence

Culture Matters!

What Are the Biggest Impediments to Implementing E2.0 in Your Organization?

Source: AIIM Market Intelligence

Cognition, Culture, Cost, and Control

Who Specifically has Budget Authority for Enterprise 2.0 in Your Organization?

Source: AIIM Market Intelligence

Isn’t E2.0 About Bottom-up?Yes, but Top-down Budget is a Very Good Thing...

So is E2.0 = KM 2.0?

What do YOU think?

Is yourInformation Architected

forKnowledge

Management?

Is yourInformation Architected

forEnterprise 2.0?

Is your Culture ready for this?

How can you be certain?

Always open toDiscuss, Debate,

CONSULT and EDUCATE

Dan KeldsenCo-founder and Principal

617-933-9655dk@InformationArchitected.com

Further details on our Enterprise 2.0 and Knowledge Management capabilities at:

www.InformationArchitected.com/KnowledgeManagement