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Ethical Corporation and the LCCGE hosted a roundtable debate on global CSR initiatives, standards and guidelines, June 2009.See www.ethicalcorp.com/initiatives for more research findings.
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Welcome to the Ethical Corporation and the LCCGE’s first small discussion group
Global voluntary initiatives, standards &
guidelines
29 June 2009
Global voluntary initiatives
Global voluntary initiatives
Why is this topic important for CSR?
Too many initiative options?
A new breed of organisations
Cross-initiative membership
Teething problems
Rapid growth in membership
More developed understanding of social and environmental issues
expulsion
What needs to be addressed?1. Are initiatives considered to be good CSR?
2. What should companies consider when selecting which initiative to join?
3. How do I distinguish between a well-run initiative and one that is likely to become obsolete?
4. What makes an initiative effective & accountable to stakeholders as membership grows?
5. What is the future of social & environmental initiatives?
6. What makes some initiatives so popular?
7. What business benefits do companies get from joining an initiative?
8. How can member responsibilities and costs be more transparent?
9. How do successful companies achieve an ethical brand without logo overload?
Global voluntary initiatives
Some more fundamental questions…
1. Corporate self-regulation?
2. Should initiatives focus on more niche issues, or should they try and address social and environmental issues?
Global voluntary initiatives
Key findings: SNAPSHOT & TRENDS
Global voluntary initiatives
Key findings: TRENDS
Global voluntary initiatives
Key findings: THE OPPORTUNITIES1. Safe forum2. Economies of scale 3. Identify local and global societal priorities4. Operational bridge between stakeholders5. common vocabulary and framework for discussion.6. Address long-term issues7. access to funding 8. disseminate information critical to a specific industry 9. build capacity 10. set benchmarks 11. develop common systems for monitoring, verification,
certification and reporting.12. Educate & build consumer confidence 13. manage risk to reputation better than a single company can14. opportunities to build consensus.
Global voluntary initiatives
Key findings: CHALLENGES
1. Growth
2. Credibility
3. Staying current
4. Inclusivity & free riders
5. Transparency
6. Consistency
7. Addressing local context
8. Weak institutions in emerging markets
Global voluntary initiatives
9. Traceability
10.Territoriality
11.Conflict resolution
12.Managing expectations
13.Conflicting corporate culture
A framework for evaluating initiatives
1. Formation and design
2. Scale
3. Effectiveness & impact
4. Resources & influence
5. Cost
Global voluntary initiatives
1. Are initiatives considered to be good CSR?
2. What should companies consider when selecting which initiative to join?
3. How do I distinguish between a well-run initiative and one that is likely to become obsolete?
4. What makes an initiative effective & accountable to stakeholders as membership grows?
5. What is the future of social & environmental initiatives?
6. What makes some initiatives so popular?
7. What business benefits do companies get from joining an initiative?
8. How can member responsibilities and costs be more transparent?
9. How do successful companies achieve an ethical brand without logo overload?
10. Corporate self-regulation?
11. Should initiatives focus on more niche issues, or should they try and address social and environmental issues?
Global voluntary initiatives
Global voluntary initiatives
Global voluntary initiatives
GUIDE TO INDUSTRY INITIATIVES IN CORPORATE SOCIAL RESPONSIBILITY
Global voluntary initiatives
Your guide to selecting the right multistakeholder initiative for your company
If you would like internal training, or to be added to our mailing list, please send me an email at [email protected] or visit www.ethicalcorp.com/training
