WHAT IS COMMERCE

According to Dictionary.com Commerce is a division of trade or production

which deals with the exchange of goods and services from producer to final consumer

It comprises the trading of something of economic value such as goods, services, information, or money between two or more entities.

WHAT IS E-COMMERCE Commonly known as Electronic Marketing. “It consist of buying and selling goods and

services over an electronic systems Such as the internet and other computer networks.”

“E-commerce is the purchasing, selling and exchanging goods and services over computer networks (internet) through which transaction or terms of sale are performed Electronically.

TRADITIONAL BUSINESS

DIRECT SELLING

MANF. UNIT 20%

DISTRIBUTOR 10%

WHOLESALER 10%

RETAILER 10%

CUSTOMER 100%

ADVERTISEMENT 50%

CUSTOMER

COMPANY

Why Use

E-Commerce

…….?

LOW ENTRY COST REDUCES TRANSACTION COSTSACCESS TO THE GLOBAL MARKET SECURE MARKET SHARE

THE HISTORY OF E-COMMERCE

E-commerce started

basically in 1960s

when . . .

Electronic Data Interchange (EDI)

gave an opportunity for the

companies to interchange electronic

transactions

The development

of Mosaic web-browser in

1992This web-browser

increased the possibility of electronic

commercial transaction because it enabled any ordinary

person to have an access to the web.

Many other developments occurred which developed e-

commerce, such as the

development of DSL and Red Hat

Linux

In 2000, many American and

Western Europe companies introduced their services on the

World Wide Web.

TYPES OF E-COMMERCE

B2B

B2C C2C

Business Consumers

Business

Consumers

BUSINESS TO BUSINESS (B2B)

Business to business( B2B) refers to the online commerce that occurs when two organizations exchange products, services or information.

Examples:

Dell website

General Electric

BUSINESS TO CONSUMER Business to Consumer (B2C): is the online

exchange of products and services from the business to an individual consumer.

Examples:

CONSUMER TO CONSUMER Consumer to Consumer(C2C) refers to the exchange

process that occurs between individual consumers over the internet and it might include third party, in another word, it happens when an individual post a product for sale and another individual buy it .

Examples:

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FACT & FIGURES

A GLANCE AT EUROPE.

“THE LARGEST E-COMMERCE MARKET WORDWIDE WITH €169 MILLION IN 2012"

5.9% of the global retail market" 40% of Europeans buy online" 71% of European online buyers are from the U.K.,

Germany and France" Fastest growing countries: Poland (33.5%), France

(24%), Sweden (22.1%)" Emerging countries: Italy, Spain and Poland"

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A GLANCE AT THE U.S.

A GROWING MARKET (+25.6% IN 2011) OF $ 224.2 MILLION! 8% of the global retail market" 51% of Americans buy online" Scheduled to represent $279 billion in 2015"

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A GLANCE AT THE BRIC.

WHERE THE FUTURE OF ECOMMERCE LIES"

BRAZIL : $9.4 m in 2011 in e-commerce (40% increase from 2010)

RUSSIA : $22 m IN 2011 in e-commerce INDIA : $9 m in 2011 (70% increase from 2010) CHINA : $95 m in 2011

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HOW E COMMERCE HELP US ?

LIFE EASY WALLETS ARE BECOMING AS UNNECESSARY AS

WATCHES” RETAILERS MUST CHANGE THE WAY THEY THINK“ ONLINE COMMERCE HELPED SMALL BUSINESSES

GROW

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PROS AND CONSOF

E-COMMERCE

No checkout queues

Reduce prices

You can shop anywhere in the world

Easy access 24 hours a day

Wide selection to cater for all consumers

PROS

Unable to examine products personally

Not everyone is connected to the Internet

There is the possibility of credit card number theft

On average only 1/9th of stock is available on the net

CONS

FUTURE OF E-COMMERCE IN INDIA

According to business world estimate near about Sixty thousand new jobs will be created for the internet world alone in the next two years

e-Commerce transactions are expected to cross the Rs. 5k crore milestone in 2012-13, a jump of around 500 percent from the 2008-09 figure of Rs. 1000 crore

eBay said that consumers were trading goods worth almost three crore rupees everyday, across the India.

Presented by:-AnujJaspreet