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NATIONAL CONFERENCEON
NEW PARADIGMS IN MANAGEMENT, ECONOMICS AND COMMERCE (NCNPMEC-2016)
Presented By:SALONI NAGPALRADHIKA GUPTA
CHANGING SCENARIO FROM E-COMMERCE TO M-
COMMERCE“The internet is becoming the town square
for the global village of tomorrow.”-Bill Gates
INTRODUCTION• The emergence of E-commerce
has changed the way of buying and selling goods and services.
• M-commerce is yet another way to buy and sell products online.
• M-commerce has been developed on the lines of E-commerce.
• Today each and every consumer who owns a smartphone are never without there smartphones no matter the time and location.
OBJECTIVES• Comparative analyses between M-
commerce and E-commerce.• To know the maximum amount and
time spent by the people using M-commerce and E-commerce.
• To know which mode is used by them the most to avail the services.
• To know the problems faced by the users.
RESEARCH METHODOLOGY• Sample size : 50• Sampling design : Random sampling
DATA COLLECTION• Primary data : Questionnaire• Secondary data : websites, journals
FINDINGS AND ANALYSIS
GENDER Female 32
Male 18
OCCUPATION Student 41
Professional 9
Total Responses 50
AGE
16-18 4
19-21 35
22-24 9
25 and above 2
Time spent by respondents on e-commerce and m-commerce.
60%24%
14%2%
1-2 hour2-3 hour3-4 hour4-5 hour
40%
22%
28%
10%
1-2 hour2-3 hour3-4 hour4-5 hour
M-CommerceE-Commerce
CURRENT USAGE
Enter
tainmen
t
Informati
on and New
s
Travel
Booking
Ticke
t Rese
rvation
and Communica
tion
Bankin
g and Fi
nance
Shopping
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
70%
84%
58% 56%
78%
66%
76%
30%
16%
42% 44%
22%
34%
24% m-commerce
e-commerce
REASONS FOR USING E-COMMERCE
Convinient
Access Speed
Everywhere Available
Good Price
0% 5% 10% 15% 20% 25% 30% 35% 40% 45%
32%
26%
42%
34%
REASONS FOR USING M-COMMERCE
Convinient
Access Speed
Everywhere Available
Good Price
0% 10% 20% 30% 40% 50% 60% 70%
60%
42%
62%
44%
PROBLEMS FACED USING M-COMMERCE
Poor Service
Lack of Security
Speed
Complicated to use
0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%
24%
44%
32%
10%
PROBLEMS FACED USING E-COMMERCE
Poor Service
Lack of Security
Speed
Complicated to use
0% 10% 20% 30% 40% 50% 60%
26%
56%
44%
30%
AMOUNT SPENT USING M-COMMERCE AND
E-COMMERCE
28%
44%
12%
16% 100-200
200-300
300-400
400-500
42%
18%
34%
6%
500-1000
1000-1500
1500-2000
2000-2500
CONCLUSION M-commerce is replacing E-
commerce. Use of M-commerce has
increased. M-commerce is less complicated
to use and is everywhere available.
People spend more time using M-commerce.
