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ADAPT OR DIE VENTURES LTD DesignThinkingEssentials TEAM CUSTOMER CONNECT PROCESS HOW TO ACTIVELY CONNECT WITH YOUR CUSTOMERS Donnerstag, 31. Oktober 13

DT Essentials - How to connect with your customers

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Challenge ! Customers are often frustrated with how corporates communicate with them ! Corporates have difficulties to identify value propositions when they approach their customers The presentation gives you a high-level overview how to actively engage with your customers.

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Page 1: DT Essentials - How to connect with your customers

ADAPT OR DIE VENTURES LTD

DesignThinkingEssentials TEAM

CUSTOMER CONNECT

PROCESS

HOW TO ACTIVELY CONNECT WITH YOUR CUSTOMERS

Donnerstag, 31. Oktober 13

Page 2: DT Essentials - How to connect with your customers

DESIGN THINKINGESSENTIALS ADAPTORDIEVENTURES2013

ADAPT OR DIE

Ventures Ltd

2

Challenge! Customers are often frustrated with how

corporates communicate with them! Corporates have difficulties to identify

value propositions when they approach their customers

Donnerstag, 31. Oktober 13

Page 3: DT Essentials - How to connect with your customers

DESIGN THINKINGESSENTIALS ADAPTORDIEVENTURES2013

ADAPT OR DIE

Ventures Ltd

3

Active connection

Donnerstag, 31. Oktober 13

Page 4: DT Essentials - How to connect with your customers

DESIGN THINKINGESSENTIALS ADAPTORDIEVENTURES2013

ADAPT OR DIE

Ventures Ltd

4

Active listeningThe possibility that customers do engage is three times higher if the company is reacting on customers’ suggestions

Donnerstag, 31. Oktober 13

Page 5: DT Essentials - How to connect with your customers

DESIGN THINKINGESSENTIALS ADAPTORDIEVENTURES2013

ADAPT OR DIE

Ventures Ltd

5

TransparencyCustomers’ reaction increases by 6% if companies communicate their knowledge and ideas

Donnerstag, 31. Oktober 13

Page 6: DT Essentials - How to connect with your customers

DESIGN THINKINGESSENTIALS ADAPTORDIEVENTURES2013

ADAPT OR DIE

Ventures Ltd

6

AppreciationThe chance that a company will give a well-known customer feedback on his feedback / idea is 7% higher than if the customer is not yet known. However, the unknown one won’t come twice!

Donnerstag, 31. Oktober 13

Page 7: DT Essentials - How to connect with your customers

ADAPT OR DIEVENTURES LTD

Office HeidelbergWaldhofer Straße 10069123 Heidelberg

Trojan House Top Floor 34 Arcadia Avenue London N2 2JU

Office Essen Tommesweg 68 45149 Essen

www.adaptordie.me

DT is changing your habits...

Donnerstag, 31. Oktober 13