DMAI

Decision-Making, Analytics & Intelligence

2014 Strategic Plan

Analytics Outlook

• BPAP and some of the big analytics companies like IBM and HP are moving quickly to infuse more analytics focused content into the higher education system.

• The demand for analysts still far outweighs supply and the talent gap will quicken throughout the year.

• More companies are looking to the Philippines as place to start up analytics teams.

• The biggest demand is for Fresh Grads and Undergrads who have the critical thinking skills and decision making confidence needed for analytics.

• The SMEs (small and medium sized entrepreneurs) are starting to see the need for analysts but don’t have access to the talent available.

Media & Public Speaking

Executive Coaching and Management Training

Outsourcing Projects from Overseas

Domestic Outsourcing and Long Term Business Strategy Projects

Sourcing, Training, Placing and Leveraging Analytics Talent

DMAI Strategic Plan

Speaking Fees, Book Sales, Online Content Revenue

Fees

Per Seat or Per Project Monthly Revenue

Training Fees and Placement Fees

DMAI Strategic PlanTeam Roster by Q1 2014

Management Team (6)President, Marketing and StrategyDomestic Operations ManagerInternational Operations ManagerHR ManagerSenior AnalystExecutive Assistant

Data Analyst Team (5)Analytics Project Manager Data Analyst LeadData Analyst 1Data Analyst 2Data Analyst 3

Social Media Team (12)Social Media Analyst SupervisorSocial Media Analyst 1 Social Media Analyst 2Social Media Analyst 3 Social Media Analyst 4Social Media Analyst 5 Social Media Analyst 6Social Media Analyst 7 Social Media Analyst 8Graphics Design AnalystCustomer Service Rep 1Customer Service Rep 2

DMAI Project Team (8)Project ManagerBusiness Analyst Systems Analyst Recruitment AnalystProject AssistantAnalytics Trainee 1Analytics Trainee 2Analytics Trainee 3

These titles reflect job functions, but initially individuals will have multiple functions

Funded 100% by Outsourcing Clients

Sourcing, Training, Placing and Leveraging Analytics

Talent• We trained about 75 fresh grads and helped most of them

find analyst jobs. • We trained about 100 BPO professionals to use more

analytics in their business. • We spoke at a dozen schools about analytics and the

opportunity for analyst careers.

• We will be conducting 3-4 training in Q1 2014 and plan to conduct an average of 1 a month for the rest of the year.

• We will focus on decision-making for business leaders, recruitment analytics and fresh grad training.

• We will partner with companies who can place our talent as well as keep the best for ourselves.

Domestic Outsourcing and Long Term Business

Strategy Projects• We have completed about a dozen analytics, business

strategy and marketing projects for Filipinos SMEs. • We have run social media campaigns, completed market

research projects and conducted outsourcing assessments. • We have bid on a number of projects ranging from a few

days to six months of analytics heavy work.

• We will continue to bid for more projects and send out more business proposals.

• There is enough strategy, marketing and analytics work out there for us among BPOs and SMEs to fund a team of analysts and support staff.

• We will specialize in bringing analytics and data-driven decision making into our clients businesses.

Outsourcing Projects from Overseas

• We currently have three US companies and one Indian company that we are doing analytics work for.

• We specialize in social media content management, market research and basic data analysis and reporting.

• We get new requests and inquiries on a weekly basis which reflects the need for a lower priced analytics solution.

• We will continue to expand our current relationships. We have 12 analysts now and have plans to have as many as 20 by Jan 2014.

• We will continue to receive ad hoc projects and will use a combination of our trainees and contracted workers to meet incoming demand.

• We have several new client opportunities in the works.

Executive Coaching and Management Training

We have done analytics training for a number of HR and Recruitment Teams, Training Teams and BPO Management Teams. See some of the companies we have worked with.

• We have several pending discussions with various BPOs and Call Centers about brining our training into their training programs.

• We will continue to offer our analytics solutions to business owners, managers and decision-makers to pick and choose when want to take on more management training and executive coaching.

Media & Public Speaking

• We have made over a dozen media appearances on TV, radio and the internet.

• We have spoken at several colleges and universities about BPO and Analytics careers.

• We have been a featured speaker or panelist at several BPO and Analytics professional events.

• We are already booked for several training events in the coming months.

• We will continue to look for new media events, new professional presenting opportunities and new ways to get in front of students.

• We will also continue our social media campaign and publish ebooks and social media content.

Blended Staff (Office or Virtual)

• We currently have an all virtual staff of 12.• We also have 4 spots reserved in an office on Shaw Blvd. • We plan to fill some of the current staff and hire new staff to

fill the 4 seats by the end of December.• We have a goal of having a 60/40 home/office staff ratio.

• We will be looking to add more staff in 2014 for all of our accounts.

• We plan on recruiting a high percentage of these new hires from the Visayans Islands to diversify away from having all the staff in Metro Manila.

• We have a long term plan of securing a physical location where we can do our own training and house a small team.

DMAI Strategic PlanRevenue Streams

Management TeamFees from training and consulting with pricing as follows Public Trainings = 3500 PHP a head Daily Consulting Rate = 10000 PHP a day Consulting and Training Package = 50000 PHP a day One Day Training Package = 50000 PHP a day Speaking Engagement = Minimum of 5000 PHP

Data Analyst TeamBetween $1000 and $2000 a head per seat

Expected salary is around 30-35K PHP

Social Media TeamBetween $500 and $1000 a head per seat

Expected salary is 10K-20K PHP

DMAI Project TeamProject based, with typical project priced at $250-$1000

Expected Salary 15K PHP

Amounts provided are just placeholder and may be significantly different from actual amounts.