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DIGITAL TRANSFORMATION Knowledge management

Digital transformation: knowledge management

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DIGITAL TRANSFORMATIONKnowledge management

INTRODUCING KNOWLEDGE MANAGEMENT

Knowledge ManagementWhat is it?

› Definition of knowledge: Information plus experience*o Information that you interpret internally based on your experienceso Mental processes that you can share only as information

› Knowledge cannot be shared (because it is personal) but the process of creating, finding and codifying knowledge can be managed, as can the process of sharing information

*Information is Data plus context. Knowledge is Information plus experience. Wisdom is Knowledge plus synthesis.

Knowledge ManagementKnowledge and experience

› We all see the world in different ways depending on recent and past experience

› What does the word “pitch” mean to you?› Playing field› Slope› Sales spiel› To throw› Slope

› If I tell you something you won’t interpret that information in exactly the same way as I interpret it: in other words it will mean something slightly different to you

Knowledge ManagementWhy use it?

› To create more flexible organisations with workforces that have more knowledge and that can react to opportunities and threats better

› To allow more effective new product development processes, due to more information being available

› To enable faster production and business processes, due to better and quicker decisions

› To enable faster and better problem solving, underpinned by greater knowledge

› To build more connected organisations, as employees engage with one another in order to share and build on information

Knowledge ManagementWhen to look for knowledge

› Project wash-up meetings

› Collaborative projects, especially with multifunctional or international teams

› Task and job handovers

› Community conversations

Knowledge managementWhat Donald Rumsfeld teaches us about knowledge

› Known knowns: things we know we know (explicit knowledge)o We can share these with others

› Known unknowns: things we know we don’t knowo We can learn these from others

› Unknown unknowns: things we don’t know we don’t knowo These are dangerous and hard to manage

› Unknown knowns*: things we don’t know we know (tacit knowledge)o Knowledge management can help us uncover and organise these

*DR didn’t talk about these!

KNOWLEDGE AND INFORMATION

Knowledge managementKnowledge to information to knowledge

Create K

Uncover KDiscover I

Share I Internalise K Use K

Confirm I

Organise K

Knowledge managementActivities: creating and uncovering

› Create knowledge - through thought, innovation, work, learning and collaboration

› Uncover knowledge – find the things you didn’t know you knew though interrogation and analysis

Create K

Uncover KDiscover I

Share I Internalise K Use K

Confirm I

Organise K

Knowledge managementActivities: organising

› Organise knowledge – so it is easy to navigate, easy to build on, and easy to compare

Create K

Uncover KDiscover I

Share I Internalise K Use K

Confirm I

Organise K

Knowledge managementActivities: turning knowledge into information

› Codify knowledge so it can be shared as information – through written, spoken, and video documents

› Discover knowledge that has already been codified – though learning, workshops

Create K

Uncover KDiscover I

Share I Internalise K Use K

Confirm I

Organise K

Knowledge managementActivities: internalising information

› Internalise information so that you can create your own knowledgeo This won’t be the same as someone else’s knowledge because your experiences will

be different

› Confirm your understanding of information if you are unsure of its meaning or validity

Create K

Uncover KDiscover I

Share I Internalise K Use K

Confirm I

Organise K

Knowledge managementActivities: using knowledge

› Before you use your knowledge you need to be sure that it is:o Accurate

o Relevant

o Complete

o Unaffected by inaccurate or irrelevant information

Create K

Uncover KDiscover I

Share I Internalise K Use K

Confirm I

Organise K

MANAGING KNOWLEDGE

Managing knowledgeCreating knowledge

› New knowledgeo Innovation processes

o New experiences – role, technology, processes, teams

o Research

o “Listening” to what is happening – feedback, analytics etc

› Combining and improving knowledgeo Communities of practice

o Multifunctional teams

o Personal skills: inventiveness, scepticism and the ability to question

Managing knowledgeExtracting knowledge

› Formal request (pull) – asking for knowledge sharing on an ad hoc basis when required

› Volunteered (push) – knowledge shared as a way of extending influence, gaining allies, or doing good

› Enhancing the amount of people who push knowledge out is an important part of knowledge management

› Provide an opportunity

› Provide responsive and appreciative audience

› Give positive feedback

› Codify the information permanently to show it is important (and so you don’t lose it)

Managing knowledgeBarriers to sharing

› Knowledge is power

› You already know that don’t you?

› What I know isn’t important enough to share

› What I know might not be true

› I can’t be bothered to tell you (because I will have to codify it)

› I didn’t know I knew that

Managing knowledgeManaging people

› Enabling people to turn tacit knowledge to explicit knowledge and then to codify their knowledge as information

› Incentivising people to share their knowledge with others

› Giving people the opportunity to learn from others

› Changing culture so that people feel empowered to question existing assumptions and discover new ways of thinking

› Providing opportunities to create new knowledge and then to codify and share that knowledge

› Identifying times when knowledge should be transferred e.g. leavers’ interviews, project wash-up meetings, new employee induction sessions etc

Managing knowledgeSupporting through effective processes

› Creating intranets and knowledge communities

› Bringing together cross-functional teams to create best practice

› Ensuring the departure of key individuals or teams, or the completion of projects, doesn’t result in the loss of knowledge to the organisation

› Ensuring quality in the codification of relevant knowledge with adequate documentation supported by metadata (keywords, indexes etc)

› Allowing information to be transferred through formal and informal learning and discovery

› Allowing knowledge to be used by empowering individuals and teams

› Ensuring any risks associated with new ways of working are managed

People, processes and technologyKnowledge management tools

› Tools can help stimulate knowledge creation, facilitate information discovery, and enhance knowledge useo Groupware and intranets

o Workflow tools

o Collaboration tools

o Document and content management systems

o Search tools

o eLearning tools

THANK YOU

Jeremy Swinfen-Green, Charlotte [email protected] 341 589