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Digital Footprint Atlanta Friday

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Page 1: Digital Footprint Atlanta Friday
Page 2: Digital Footprint Atlanta Friday

Copyright 2014 - All Rights Reserved Today’s Growth Consultant

Disclaimers:

240 W.P.M….

Page 3: Digital Footprint Atlanta Friday
Page 4: Digital Footprint Atlanta Friday
Page 5: Digital Footprint Atlanta Friday
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Brag Sheet

101 employees

Rev Share on 800+ Websites

197,000,000 in Google

“P” Grows 140,000 PV’s / Day

‘13, ‘15, ‘16, soon ’17……………….

“Top 5,000 of 18,000,000”

”Because we HAVE to…”

Guarantee $$$ in Perpituity

Love to Share what we’ve Learned

Page 9: Digital Footprint Atlanta Friday

Why do we attend?

Just ”ONE”

Page 10: Digital Footprint Atlanta Friday

Why is every talk important?

Page 11: Digital Footprint Atlanta Friday

What can ONE good nugget provide?

Fascination

H.S. Income

Page 12: Digital Footprint Atlanta Friday

What can ONE good nugget provide?

Interviewed 300 had 15+ yrs. $

Then 20x in $$$

never dropped, how???

$

$$$

20x299/300

Face to Face

Profound Info

Nugget, NOT Education or Training

Page 13: Digital Footprint Atlanta Friday

What can ONE good nugget expose?

• Stop lying to yourself

• Start new product

• Start new co.

• Sell current co.

• Try new marketing

• Add multiple revenue streams

• Re-Think Everything

Page 14: Digital Footprint Atlanta Friday

What can ONE good nugget expose?

• What industry actually in – story

• Are or Are not Living Your Brand

Page 15: Digital Footprint Atlanta Friday

What is a

Digital Footprint?

All business growth

“Leaves Clues”

Page 16: Digital Footprint Atlanta Friday

Addicted to biographies of the Ultra Successful

1 out of 20 $$$

Page 17: Digital Footprint Atlanta Friday

The U.S. is built on companies that exploded

because ONE ingredient, ONE small nugget,

was added to someone’s business.

Greg, quick story,

what was nugget

of info the man received?

Page 18: Digital Footprint Atlanta Friday

Last Event, 15 Presenters…

New iPad to Winner:

How many replicatable

Nuggets will drop

from this stage?

118,145 & 178

This weekend?

Page 19: Digital Footprint Atlanta Friday

My Goal this weekend…

…Drop some doozies!!!

Small

Medium

Large

Page 20: Digital Footprint Atlanta Friday

Let’s Start w/ Nuggets for ALL size Co’s

Small

Medium

Large

Page 21: Digital Footprint Atlanta Friday

6 Free Marketing Methods:

1. That That is Rewarded...

…Will Be Repeated

$135,000,000,000.00

Page 22: Digital Footprint Atlanta Friday

Spend some time here…

1. TTIR…WBR stands on the platform…

…“Post Paid Advertising”

“Hope & Pray” vs. ”Post Pay”

Page 23: Digital Footprint Atlanta Friday

Radio, TV, Newspaper, Direct Mail…

Hope and Pray

Amway – Mary Kay – Tupperware

18 Billion

Amazon – Etsy – Share.A.Sale

180 Billion

Post-Pay… 60 pause...Write two!!

Page 24: Digital Footprint Atlanta Friday

6 Free Marketing Methods:

1. That That is Rewarded...

…Will Be Repeated

Post-Pay Advertising Costs $0

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6 Free Marketing Methods:

2. Move the ”Serve” line

USPS vs UPS

Zappos

Page 26: Digital Footprint Atlanta Friday

6 Free Marketing Methods:

3. Find Your Louie

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C 3 Movies

Question: Who Else is Going After the same Traffic?

Answer: Louie’s Pizza

Goal: More Traffic / Revenue into our Video Store

Pause: Write 2 Businesses or Websites You Can Cross-Promote With…

Louies

Who is Already Marketing to Your Exact Same Audience? - 60 Seconds

“Find Your Louie”

Page 28: Digital Footprint Atlanta Friday

6 Free Marketing Methods:

Quick Review

1. TTIR…WBR, PostPay vs. PrePay

2. ”Serve Line” Super Duper Service

3. Find Your Louie

Dr. - Dentist

Mortgage – Insurance

Carpet Cleaner – Duct Cleaner

…take 90 seconds, name 2 Biz’s

Page 29: Digital Footprint Atlanta Friday

6 Free Marketing Methods:

4. Founder Hustle Physical:

200 Banners 1997

BioChemist 500 samples

Page 30: Digital Footprint Atlanta Friday

6 Free Marketing Methods:

5. Founder Hustle Digital:

HARO

My Forbes articles

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6 Free Marketing Methods:

6. Founder Hustle Speaking:

St. Francis, Depaul & Loyola

Peak Potential

CeoSpace, MakeYourMark

Our Events

EO in Dubai and More

Page 32: Digital Footprint Atlanta Friday

6 Free Marketing Methods:

Quick Review

1. TTIR…WBR, PostPay vs. PrePay

2. ”Serve Line” Super Duper Service

3. Find Your Louie, Partner Already

4. Founder Hustle Physical

5. Founder Hustle Digital

6. Founder Hustle Speaking

Get

Done,

Do 1000

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FB

BlogFamily

Newsletter

Podcasts

Twitter

LinkedIn

Prior Jobs

FB

Radio Show

1 to 1 growth

2% chance of

Success

50 – 10,000+

@ 1/50

100% chance

of Success

1,000+ = 20 clients 1,000+

Rule of 2% - 1/50 chance

Yellow Pages

= 20 Clients

w/ right endorsement

Why

Would He?

New Goal This Week…How Many Followings Can You Share?

Page 35: Digital Footprint Atlanta Friday

Rev. Gen. Sites are

finally treated like

an Asset Class:

Approved by:

Page 36: Digital Footprint Atlanta Friday

5 Reasons We Fail: 185

1. Underestimate “Can Do”

Overestimate “Will Do”

Which is more dangerous?

30 – Which are you doing?

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5 Reasons We Fail:

1. Underestimate “Can Do”

What Works for me…

Verticals of Encouragement

Page 38: Digital Footprint Atlanta Friday

5 Reasons We Fail:

1. Overestimate “Will Do”

Set commits on ½ what “Will Do”

Accept “Actually Won’t Get

To It Tomorrow”

Page 39: Digital Footprint Atlanta Friday

5 Reasons We Fail:

Tony Robbins- 5 Presidents

Manage 2 Biz

One in

One becoming

2. Don’t Buy: “Law of Entropy”

Page 40: Digital Footprint Atlanta Friday

2. Don’t Buy: “Law of Entropy”

439 of 1955’s Fortune 500

5 Reasons We Fail:

Didn’t change:

Main Product. - or -

How the product was marketed

Page 41: Digital Footprint Atlanta Friday

3. Don’t stack S-Curves

2nd Book

5 Reasons We Fail:

“The Story”

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Market

Model

Management

Money

Messaging

5 Reasons We Fail:

4. Don’t understand / buy in to

importance of the 5 M’s:

Page 43: Digital Footprint Atlanta Friday

Market

Model

Management

Money

Messaging

“Money is a magnet

to two things…

History & True Value”

(biz plan) – (Value Vacuum)

Groupon/Uber

Your “Message” is

NOT “Messaging”,

Messaging needs

a budget, it is a

“Division” not a tactic

Page 44: Digital Footprint Atlanta Friday

5 Reasons We Fail:

5. No Written / Stated Goals

…definition of a successful mtg

is the booking of another mtg!

*not written = not real (afraid)

*not stated = not ”bought” (u or team)

*not measured = not hitting

Page 45: Digital Footprint Atlanta Friday

5 Reasons We Fail:

5. No Written / Stated Goals

91 Days with

Steve’s call

2 paths:

One forced 100% success in 90 days

One allowed 50% success in 730 days

Page 46: Digital Footprint Atlanta Friday

5 Reasons We Fail:

5. No Written / Stated Goals

Stating Goals:

*Did and why, going to do and why, See you next week…

Visiting Goals Proves:

We Do underestimate “Can Do”

+ shows evidence that we

Overestimate what we “Will Do”

Page 47: Digital Footprint Atlanta Friday

5 Reasons We Fail: 1 Awful / 10 Fantastic

1. Underestimate “Can Do” _____

Overestimate “Will Do” _____

2. Don’t Buy “Law of Entropy” _____

3. Don’t stack S-Curves _____

4. Don’t understand

“Money or Messaging” _____

5. No Written / Stated Goals _____

Page 48: Digital Footprint Atlanta Friday
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Things We Learned…

(things you MUST know)

…from

Growing 800+ Rev Gen

Websites!!

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Why important? #1A“RankBrain”

3rd most influential

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We battle EPIC “Patterns” & “Rate of Change”

Interrupt, Disrupt or go Bankrupt !!

#1B

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Nugget #2

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Nugget #3, Use Famous People Properly

Click Here:

http://incomestore.com/uae-learning-event-with-ken-courtright-dubai-september-2015/

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More Detail: www.KenCourtright.com

Page 55: Digital Footprint Atlanta Friday

endorsements endorsementsendorsements

testimonial testimonialtestimonial

Sketch Video info

media mediamedia media

As seen in: As seen in: As seen in: As seen in:

HOME PRESS OUR STORY PRODUCTS CONTACTTESTIMONIALS

Nugget #4, Right to Succeed Website - Atty Story

Sample

www.incomestore.com

Page 56: Digital Footprint Atlanta Friday

Nugget #5, Sell & Prove

** What you learn, when you HAVE TO

Guarantee 12% - 22% to SP’s...

Sample

www.incomestore.comSample

www.incomestore.com/learn

Landing Page = Sell Website – Prove

Page 57: Digital Footprint Atlanta Friday

http://incomestore.com/uae-learning-event-with-ken-courtright-dubai-september-

2015/

Deeper Dives:

200+ Podcasts

& Videos

Page 58: Digital Footprint Atlanta Friday

“Income Store is a “Can’t Miss”

2nd, 3rd even 4th Rev. Stream!!

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Hey, You went too far, go back one