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Images from a presentation Nils gave at the Sydney Opera house on design thinking for the University Of Technology Business School.
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Design thinking for 21st Century Business
video stills from a video presentation
by Nils Vesknilsvesk.com
business used to be only in 2D
but every business is multi dimensional
even when looking at profit & loss and balance sheets
and cash flow
it makes sense to see your business in 3D
design thinking is not new to
designers but it is to business
to start ‘design thinking’ on your businessstart by defining your business
what do you really do?
what do your clients need?
create a map of your business touch points
then put in some research
ask good questions, watch, learn & really listen
what’s happened in the past?
what’s your prediction for the future?
what can you discover?
now it’s time for some big ideas - go for quantity
what ideas do these words help you generate?
could you apply to a touch point?
continue to think from a new space & direction
break all the rules and then some
an idea starts to come to life when you prototype it
no need to be precious - it’s a crash test
what will make it almost real without breaking the bank?
make it appeal to all kinds of learners
now it’s easier to select the best idea to develop
what are the pros and cons?
how and where could it be used?
what do other people think of it?
now it’s time to make it happen
start with a plan
what will it cost & who will do the work?
remember to sell it to market
what a ride
remember where you came from
what worked & what didn’t?
what will you differently?
design thinking helps you get the most out of your business
I hope you enjoyed the show!The video is even better, but not even as good as
seeing me talk in person.
www.nilsvesk.com