Business Dynamics I

Documenting SourcesLinda Hauck

December 1, 2008

Periodical Reference APA Style• Authors: Last name, First initials, Second authors last name, first

initials & Last authors last name, first initials. Unknown authors not included.

• Publication Date: (year of publication in parenthesis or year, month day)

• Article Title: Capitalize only first word, subtitle and proper nouns.• Periodical Title: Italicize title and capitalize first letters of each

word.• Publication Information: italicize volume only, issue in

parenthesis, inclusive page numbers.• Retrieval Information: Optional retrieved month, date, year. From

database name or web site URL. Inclusion of date dependent on likelihood of change in content. Include DOI (Digital Object Identifier) if found.

Which most closely conforms to APA style?

1. Anonymous. Starbucks slims down.(2007). Tufts University Health Nutrition Letter, 25(6), 3.

2. Starbucks slims down.(2007). Tufts University Health Nutrition Letter, 25(6), 3.

3. Starbucks Slims Down. (2007). Tufts University Health & Nutrition Letter, 25(6), 3.  Retrieved November 30, 2008, from Research Library database. (Document ID: 1312724241).

4. Starbucks slims down.(news bites)(brief article)(2007). Retrieved from http://find.galegroup.com.ps2.villanova.edu/itx/infomark.do?&contentSet=IAC-Documents&type=retrieve&tabID=T004&prodId=AONE&docId=A167584968

Which most closely conforms to APA Style?

1. Berthon, P., Pitt, L., & Campbell, C. (2008, Summer2008). Ad Lib: WHEN CUSTOMERS CREATE THE AD. California Management Review, 50(4), 6. Retrieved November 30, 2008, from Business Source Premier database.

2. Berthon, P., Pitt, L., & Campbell, C. (2008). Ad lib: WHEN CUSTOMERS CREATE THE AD. California Management Review, 50(4), 6-30. Retrieved from http://search.ebscohost.com.ps2.villanova.edu/login.asp

3. Berthon, P., Pitt, L. & Campbell, C. (2008). Ad lib: When customers create the ad. California Management Review, 50(4) 6-30. Retrieved November 30, 2008 from Business Source Premier database.

Tips for Citation Success

• Be consistent.• Identify the source type: book, chapter in book,

review of book, article in journal, article in daily, audio recording, personal communication.

• Proof/edit electronically generated citations.• Agreement between in text citations and

Reference List.• Order of Reference list.

Guides to APA Style

American Psychological Association. (2001). Publication Manual of the American Psychological Association (Fifth ed.). Washington D.C.: American Psychological Association.

American Psychological Association (2007). APA Style Guide to Electronic References. Washington D.C.: American Psychological Association.

Hacker, D. (n.d.) Research and Documentation Online. Retrieved November 30, 2008, from http://www.dianahacker.com/resdoc/.

Identifying & Citing Figures

• Number figures, illustrations, graphs and pictures consecutively

• Provide a descriptive caption• Identify the source!• Respect copyright, get permission

Public domain exemption

Fair Use doctrine 17 USC sec. 107

Thumbnail exclusion Kelly v. Arriba Soft Corp. 2002 WL 181351 (9th Cir. Feb. 6, 2002)

Figure 1. Drinking coffee is an essential ingredient for a great backcountry experience.

From Cline, D. (Photographer). (1971) Camping on Unnamed Lake in Brooks Range. Retrieved on November 30, 2008 from http://images.fws.gov/

Figure 2. Coffee as a means of communicating affection.From Bowden, R. (2008, June 18) Study shows coffee reduces heart disease risk. The Tech Herald. Retrieved November 30, 2008 from http://www.thetechherald.com/article.php/200825/1269 Copyright by Ahmed Rabea. Permission for reproduction pending.

Figure 3. The design of the Starbucks online shopping site is simple.From Starbucks coffee shop online. (n.d.) Retrieved November 30, 2008 from http://www.starbucks.com/shoponline/ Copyright 2008 by Starbucks Corp.

Scholarly or Trade/Professional Cues

• Multiple authors• Lots of facts and figures• Abstract• Sources mentioned in text• Article length• Method described• Identify editorial policy• News• Review of product• Review of book• Review of literature• Advertisement• Authors credentials

Scholarly or trade/professional?

Schade, J. (2008). Bitter news: How well is Starbucks communicating its layoffs? Public Relations Tactics, 15(8), 10-10. Retrieved November 30, 2008, from Business Source Premier database.

Scholarly or trade/professional?

Schindehutte, M., Morris, M., & Kocak, A. (2008). Understanding market-driving behavior: The role of entrepreneurship. Journal of Small Business Management, 46(1), 4-26. doi:10.1111/j.1540-627X.2007.00228.x.

Questions & additional help….

www.library.villanova.edu

Research Tab, Course & Topic Guide for Business Dynamics