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Laurie Cooper - EA to Chief Executive Officer, Westpac Banking Corporation
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A Day in the Life of …
Laurie CooperAssistant to Chief Executive Officer, Westpac Banking Corporation
25th October 2005
The CEO’s Office
David Morgan
Brigitte CostaHead of CEO’s Office
Laurie CooperExecutive Assistant
Adelaide WaltonAdmin Assistant
Core Competencies:
• People skills: – Empathy– Integrity– Diversity
• Judgement– Business acumen– Strategic thinking– Decision making– Stretch
• Drive– Energy and passion
My Value Add
• Absolute discretion and confidentiality
• Expert ability to judge/act and close
• Professionalism
• My intuition and perception
• Leadership – how I influence others
• The CEO looks good
Key Points
• Success is measured by outcome, not effort• Training days are over. You are now in the pilot seat• Discretion is the most important aspect of the role. This
is not a position which tolerates gossip or loose lips• Achieving more as a team, starts with you• Lead others, by what you do• Like a chameleon, you will need to constantly change to
your surroundings• Live that image you project when you go for an interview• Be committed to excellence