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1 © June 2016 3CTT Fact Sheet Managing Director: Quek Joo Chay Founded: 2012 by Quek Joo Chay, management consultant since 2001. Offices: Headquarter, Singapore; Branch, Shanghai Principal Consultants: 3 Significant impact: Help clients to consistently produce sustained success OVERVIEW We are leading management consulting firm for SMEs with mission to focus on both the management team and the company to identify their highest-value opportunities, address their most critical challenges, and transform their enterprises. We will retain business strategy consultants as needed in order to assist our clients in the evolving market places and technologies. We refer to this as the strategy- driven approach. We strive to produce sustainable impactful results to for each service provided. As part of our consulting services, we will help our clients identify business objectives and create and prioritize a portfolio of initiatives to increase the profitability and efficiency of their businesses. We design these initiatives to offer a variety of ways to maximize profitability in the new economic environment that has resulted from the widespread acceptance of technology. After creating an initial strategy, we architect and build scalable objectives that can be adapted over time to meet our clients’ evolving needs. We assist our clients in implementing these strategies by linking the strategies with varied controls and systems and deploying the applications. We refer to the strategies that we develop and implement as well as our consulting services as “solutions” because our clients use these services to solve business problems or achieve business goals. We are well-known in making a small change to lead great positive impact to our clients.

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Page 1: 3C Think Tank Factsheet

1 © June 2016 3CTT

Fact Sheet

Managing Director: Quek Joo Chay

Founded: 2012 by Quek Joo Chay, management consultant since 2001.

Offices: Headquarter, Singapore; Branch, Shanghai

Principal Consultants: 3

Significant impact: Help clients to consistently produce sustained success

OVERVIEW We are leading management consulting firm for SMEs with mission to focus on both

the management team and the company to identify their highest-value

opportunities, address their most critical challenges, and transform their enterprises.

We will retain business strategy consultants as needed in order to assist our clients

in the evolving market places and technologies. We refer to this as the strategy-

driven approach.

We strive to produce sustainable impactful results to for each service provided.

As part of our consulting services, we will help our clients identify business

objectives and create and prioritize a portfolio of initiatives to increase the

profitability and efficiency of their businesses. We design these initiatives to offer a

variety of ways to maximize profitability in the new economic environment that has

resulted from the widespread acceptance of technology.

After creating an initial strategy, we architect and build scalable objectives that can

be adapted over time to meet our clients’ evolving needs. We assist our clients in

implementing these strategies by linking the strategies with varied controls and

systems and deploying the applications. We refer to the strategies that we develop

and implement as well as our consulting services as “solutions” because our clients

use these services to solve business problems or achieve business goals.

We are well-known in making a small change to lead great positive impact

to our clients.

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2 © June 2016 3CTT

With decades of industry experience and extensive functional expertise, we seek to

be the catalysts of change – for our clients, our people, and society overall. We tailor

our concepts specifically to their needs and then implement those strategies to

create sustainable result.

Values – 3Cs Compassion - nurture wisdom, develop courage, and shape responsibility

Constraints - be mindful, humble, & realistic; practice art of “cease”

Comply - keep adjust to ensure correct move for every single act

We practice the above with respect and apply to everyday activities. From intention

to attitude, mind-set, behaviour, decision, review, and execution, we observe closely

the values and transfer the benefits to others.

This is why we are highly versatile, consistently help clients to produce compelling

results, and yet systematic to maintain the quality of work done.

Approach A very professional approach and yet flexible to adjust to suit clients as they grow.

We broadly use 4 approaches in delivering our services.

Pre-engagement

We start relationship building instead of business building first so that we can

understand each other without commercial intend attached.

Through short but concise discussions, both parties understand each other better.

This further help us to build into partnership than a provider and customer

relationship.

We use our proprietary analytical skills and methods to quickly scope the clients'

needs and proposes so that we can make an irresistible attractive offers to maximise

their ROIs and planned results.

A friendly approach with a great plan to start off.

Engagement

We know that custom solutions yield the greatest competitive advantage and value

for our clients.

Strategy-driven approach includes:

Holistic model to understand clients (the directors and the organisation)

Address business needs into two levels:

o Most critical solutions for current urgent needs

o Overall strategy for a portfolio solution

Develop and launch various objectives in a sequence that is designed to

maximize profitability and shareholder value over the long term.

A strategy-driven approach and strive to produce sustainable, impactful results for

each service provided.

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3 © June 2016 3CTT

Our commitment to entrepreneurial innovation allows us to provide our clients with

professional services from consultants who have extensive SMEs experience. Our

delivery model is based upon a proprietary methodology that we call SUCCESS

design. This methodology is designed to ensure that we:

involve all of our competencies in each phase of our engagements;

leverage on the standards, benchmarks and approaches we have developed;

and

comply detailed control procedures that are designed to ensure that we are

delivering high quality solutions.

Portfolio based approach includes:

When the matters are complex, we develop portfolio strategy. This can be a

roadmap by which solutions are arranged to achieve their respective goals with

intention to design optimal portfolios and its implication to achieve the company’s

values and profit in long term.

Multi-disciplinary approach coupled with strong capabilities and a holistic viewpoint

to help them build world-class, multi-billion dollar companies. This improves cash

flows, productivity, profits, and to fully grown organisations.

We design and manage the portfolio professionally and further broken down into

various programmes where the programmes are further broken down into respective

arranged projects to achieve various objectives in a sequence to maximize

profitability and shareholder value over the entire portfolio period.

Service based approach includes:

We render services for clients on professional tasks such as financial/ business

review, marketing strategies, problems solving, taxation, project audit, mentor,

coach, critical business advises, and other services.

These services are usually repeatable to help clients to achieve a specified outcome.

All services include consistent quality check to ensure minimum standards met.

Post-engagement

We strongly believe that the end is another beginning. The first seed is the wisdom

gain from the previous experiences. Without this seed, we need to rebuild such

wisdom before or during the next course of actions, which are both wasting of time

and resources. Not reviewing these experiences is equal to wasting invaluable

assets for future growth. We judge the outcomes of the engagement and learn how

to be better next time.

We conduct post-engagement review and insightful business review for clients to

learn how can be we better, understand the business better, and detect possible

danger ahead.

We conduct regular follow up with the intention to understand clients and help them

to grow smoothly.

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4 © June 2016 3CTT

Agile Approach

We are flexible to stretch and customise our services according to clients’ needs

before and during the course of serving the clients.

Through agile approach, we respond to unpredictability through time boxed,

incremental, interactive work cadences.

At any time, we hold a high level of analytical skills and unbiased judgement to

ensure ONLY quality suggestions and decisions made. Our vast knowledge and skills

shaped us with the capabilities to make the best adjustments instantly to benefit the

clients most in term of agreed packages and solutions proposed while still focus on

the business goals.

We believe such approach serve our clients’ best as their companies grow as time

passes.

Responsible Decision Every conscious moment is another decision. A decision can be a trivial yawn or

important $100 million investment. The cumulative impact of decisions (even though

each one of them individually is small) is what determines the overall quality of life

(personally and business), thus “don’t take decisions lightly”. We adopts a

systematic and robust decision making models to help our clients to become very

successful. The “decision” is the key to the success door.

The ability to make good responsible decision is one of our core improvement areas.

Refer to Competencies paragraph to know more.

Our Consultants Our team of principal consultants are experienced CEO, CFO, General Manager,

Regional Manager, Regional Director in MNCs and SMEs. Multi-disciplines and with

experience and capability to build world-class multi-billion company.

Our principal consultants are experienced in helping SMEs to become successful

from Startup to IPO stage.

Clients We have 2 major groups of clients – the SMEs and the entrepreneurs mainly in Asia

Pacific Region. Clients from other regions who seek an establishment in Asia Pacific

Region also engage our services, this includes emerging economies like South Africa.

Most clients initially come to us for either strategic planning, human matters,

financial restructuring, or IT solution. However, the clients subsequently take up

our strategy-driven approach as long-term relationship for us to partner with them

for SUCCESS design.

Occasionally, we also serves MNCs, many are world class leaders like Reed

Exhibition, Philips Electronics, and MFS Technology.

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5 © June 2016 3CTT

Competencies We consistently exploring new ways for companies to create advantage, and our

culture of innovative thinking has produced numerous ideas that have become

standards of business strategy. We also successfully develop 8Rs Management, first

ever comprehensive holistic framework for all the management systems a SMEs

need to run their company successfully.

We continues to lead the way on issues at the forefront of management thinking and

practice, such as adaptive strategy, global advantage, talent and leadership,

entrepreneurship and the digital economy. We feel great when people have

benefited well from our ideas.

Solutions

8Rs Management, first ever comprehensive holistic framework for all the

management systems a SMEs need to run their company successfully.

The 8Rs management systems move a company from “seat of the pants”

entrepreneurship to professional management best practices. They allow scaling and

market share dominating performance. Using these Systems properly will likely

make your company a market leader within a few years because so few companies

do even a few of these eight things well. Doing them all well will put you in the top

5% of companies in the world.

Each of the 8Rs Systems can be installed individually, or in any combination based

on your timeframe, needs and budget. Your specific situation will determine the

order we recommend to implement each System for greatest impact.

8Rs incorporates hundreds of the best and timeless ideas and practices from the top

management gurus distilled into a single trainable framework. This distillation of

best practices used well will make your company a world-class leader in its field.

We also provide other services to significantly add values to our clients:

1. Champion Financial Solutions by CFO with about 20 years’ experience

a. Setup and train a complete finance department

b. Design KPIs, dashboard and reporting system

c. Financial review and advice services

d. Management accounts and Annual Compilation Report.

e. Outsource bookkeeping – monthly, quarterly, or yearly

2. IT Solution by top level IT strategist and Regional Program Manager

a. Design minimum IT investment approach sufficient for your

organisation to excel (e.g. POS, CRM, HRM, Document, Email, Security,

Personal Data Protection, Accounting, Inventory, ERP …)

b. Align your organisation business needs to IT implementation to

maximise your IT ROI.

c. Evaluate IT applications investment worthiness

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6 © June 2016 3CTT

3. Business review by CEO who success in both SMEs and MNCs environments

a. To identify key stoppages to your business and critical issues that will

jeopardise your business success.

b. To advise whether current performance acceptable and operation

relevant to current environment.

c. To provide cutting-edge conclusions to greatly improve current

performance

4. Management thinking by consultant leads to:

a. Help in developing winning strategies

b. Help making very tough decisions

c. Discuss very sticky issues

Milestones Below described what we had achieved in a span of two years:

End 2012 – achieved 500% ROI in 1st year business

Mid 2013 – happy clients highlights:

o turnaround a dying company in 6 months and achieve >60% ROI

o increase a company’s net profit by 5 times in the year

End 2013 – no. of clients doubled

End 2014 – Clients started to adopt part of 8Rs Management Systems

Mid 2015 – First complete set of 8Rs Management developed

End 2015 – 8Rs Management is modularised for easy adoption.

Our Principal Consultants’ personal achievements:

Seed funded a Startup company by EDB & 3rd Party angel in 1 year time with

valuation more than 20 times of paid up capital.

Build Investment Model to obtain > 300% ROI in Philippines

Deliver ERP & Business Improvement Programs at Asia Pacific wide level

Turnaround a company and sell it at more than 5Xs of capital injected.

Grow a Startup in Singapore, expand to Shanghai with further injection

exceeded US$5 million and subsequently prepare for IPO.

Double sales and grow a food catering company island-wide.

Groom entrepreneurs to

professional managers as time

passes.

Greatest experience

Best management practices

>500% ROI & L/T successes

2nd voice improves decision

Cease teething problems

Reach us from above to discuss about creating your sustainable growth.