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2011 insprout Corporation. All rights reserved An Analysis of Demand Side Management Sep 7, 2011

20110907 tendril english_combined

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Page 1: 20110907 tendril english_combined

ⓒ 2011 insprout Corporation.

All rights reserved

An Analysis of Demand Side Management

Sep 7, 2011

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ⓒ 2011 insprout Corporation.

All rights reserved

2

Table of Contents

1st Part: Introduction

� Introduction

�Our Focus in the Technological Domains of Smart Grid

�Demand Side Management

�Big News!

2nd Part: 5th Case Study

�Tendril

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Introduction

Purpose

-In the previous research, we identify the business opportunities in

Demand Side Management (DSM) that include the Energy

Management Services (EMS) and Advanced Metering Infrastructures

(AMI) & Field Area Network (FAN).

-In this research, we will deeply take a look at the structure of these

technological domains, and pick up & analyze some companies

active in these domain as case study.

Methodology

-We will present an diagram of Demand Side Management,

identifying each technological component within the system.

-We will then pick up some companies that are actively doing

businesses within these fields to get case studies for Japanese startups.

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2.Our Focus in the Technological Domains of Smart Grid

TransmissionTransmission DistributionDistributionGenerationGeneration ConsumptionConsumption

Renewable EnergiesRenewable Energies

Alternative EnergiesAlternative Energies

Energy Production

Wide Area Monitoring SystemWide Area Monitoring System

Monitoring&Control of System Power Supply

Distribution AutomationDistribution Automation

Superconducting TransmissionSuperconducting Transmission

Effective Operation of System Power Supply

Power Electronics Applied EquipmentPower Electronics Applied Equipment

AMI / FAMAMI / FAM

Advanced Interface Technologies

Power Conditioner TechnologiesPower Conditioner Technologies

EMSEMS

EVEV

Energy Consumption

Energy Storage TechnologiesEnergy Storage Technologies

Energy Storage6

1 2 3

4

5

RecycleRecycleFossil Fuel EfficiencyFossil Fuel Efficiency

Energy SavingEnergy Saving

※Classifications are based on Japan’s New Energy and Industrial Technology Development Organization (NEDO) “Renewable Energy Technology White Paper 2010.”

1)

2)

3)

4) 5) 6)

7)

8)

9)10)

11)

12)

13)

14)

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※Classifications are based on Japan’s New Energy and Industrial Technology Development Organization (NEDO) “Renewable Energy Technology White Paper 2010.”

DescriptionDescriptionTechnological

Domain

Technological

Domain

③Energy Consumption

6) EMS Technologies

Process of managing the consumption of energy, generally to

optimize available and planned generation resources.

It includes HEMS, BEMS, FEMS, and Demand Response.

AMI refers to a system that integrates smart meter and various

control devices for energy management. FAN is a network that

bundles multiple smart meters and connects to public

communication lines.

⑤Advanced Interface

Technologies

12) AMI / FAN

2.Detailed Descriptions of DSM Domains

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※Source: “Technologies and Standardization of Smart Grid” published in 2010 by Japan Standard Association

3.Structure of DSM

Power Company

Business

System

Distribution

Automation

System

Gas Company

Service

Provider

MDMS Concentrator Communication

AMI

Measu

re

Contro

l

Building/Commercial/Industrial

HEMS

Controller

Household

Devices

Energy

Storage

Energy

Generator

Household

BEMS/FEMS

Controller

Household

Devices

Energy

Storage

Energy

Generator

Demand Response Network

EMS Controller

Smart Meter

Concentrator

MDMS

Communication

Unit

Wired/Wirelsss

Block Diagram

System Structure

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3.Structure of DSM

�AMI assumes communications among Smart Meter, Service Providers

including utility companies and Energy Management System placed in the

demand side.

�Between service providers and consumers AMI provides information to

various systems through Meter Data Management System (MDMS). For

example, billing automation system, distribution automation system are done

through AMI.

The introduction of AMI makes it possible to

measure power consumption real time.

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4.Big News!

�California PUC adopted the world’s first comprehensive set of rules

to ensure that consumers can access the detailed energy usage data

gathered by their smart meter. This decision calls for:

1. Web Presentment-Utilities must provide via their websites such information as detailed energy usage.

2. Tier Alerts-When customers move from one price tier to the next, the utilities are to provide notification.

3. Rate Option Calculator-Help consumers understand whether they would save money by switching to a time-of-use rate.

4. Real-time Data

-Decision requires them to file plans that “include an initial phase with a rollout that enables a

minimum of 5,000 HAN-enabled devices to be directly connected with smart meters.

5. Third-Party Data Service

- Consumers can authorize third parties to receive their backhauled smart meter data directly from the

utility to support services such as energy efficiency. Will use OpenADE as standard.

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4.Big News! ~OpenADE (Automated Data Exchange)

Meter

Data

Mgmt

Utility

Billing

& CIS

Utility

Web

Site

Open

ADE

Smart Network

Application Platform

Communication Network

Head End

Open

ADEEnergy Info

Application

Utility Data Center Authorized Third Party

Next Day DataAMI

Radio

Smart Meter

Communications

Network

Internet

Internet

How the Open Automated Data Exchange communication standard works

※Source:http://www.emeter.com/smart-grid-watch/2011/california-puc-adopts-consumer-data-access-and-privacy-rules-for-smart-meters/

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Case Study 5

Tendril

Sep 7, 2011

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Company Overview

Headquarters

Year Founded

Employees

Business

Sectors

PartnersUtilities: Most major utilities

Smart Meter Firms: Itron, GE, Silver Spring, Landis+Gyr

5395 Pearl Parkway, Suite 100

Boulder, CO, 80301

2004

137 employees (registered on linkedin as of Sep. 2011)

Home Energy Management Systems (HEMS)

Demand response

Name Tendril

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Funding History

Series A

Series B

Apr. 2005

Aug. 2006

1.5M

4.69M

Year Amount

Access Venture Partners, Appian Ventures

Vista Ventures

Total - 71.2M -

Participants in the Round

Series C Mar. 2008 12MRRE Ventures, Vista Ventures

Access Venture Partners, Appian Ventures

Series D Jun. 2009 30MVantagePoint Capital Partners, Good

Energies, Vista Ventures, RRE Ventures

Series E Oct. 2010 23M

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※Source: “Technologies and Standardization of Smart Grid” published in 2010 by Japan Standard Association

Focus Area

Power Company

Business

System

Distribution

Automation

System

Gas Company

Service

Provider

MDMS Concentrator Communication

AMI

Measu

re

Contro

l

Building/Commercial/Industrial

HEMS

Controller

Household

Devices

Energy

Storage

Energy

Generator

Household

BEMS/FEMS

Controller

Household

Devices

Energy

Storage

Energy

Generator

Demand Response Network

EMS Controller

Smart Meter

Concentrator

MDMS

Communication

Unit

Wired/Wirelsss

Block Diagram

System Structure

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Description of Tendril Connect

�Tendril Connect is a Home Area Network solution that consists

of hosted software and in-home hardware

�Tendril Connect supports Demand Response, Energy

Efficiency, Time-of-Use Pricing, and Prepay programs

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Tendril Products

Display

Energy application suite

for HEMS between energy

providers and consumers to

manage energy use in real time.

Monitoring Control Network

Energize

Insight

In-home display for everyday

energy monitoring and control

SetPoint

Smart thermostat for energy

management & efficiency

Volt

Smart outlet for device control

& monitoring

LCS

Load control switch for remote

balance of energy demand

SetPoint

Volt

Transport

IP gateway device for utility

& consumer communication

Relay

Extend the range of HAM

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Overview of Tendril Connect

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How does Tendril Connect actually work?

�Plug in Volt, and connect electric appliances such as dryer & refrigerator to

Volt. Volt comes to function as a smart meter of those connected electrical

devices and monitor their electric consumption.

�These data are sent to Insight (display device) by wireless (Zigbee), and

consumers monitor electric consumption through the monitor in real time.

Volt Insight

Home Appliances

Connect to volt Consumption Info

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Tendril’s Business Model

Tendril

Utility

Company

Residential

Consumers

18

Ex) PG&E plans to install

9.8 million smart meters

by 2011.

2. BtoC, alliance with GE

1. BtoBtoC through Utilitility Companies

Built in smart meters,

it enables to monitor &

control individual

appliance

The strategic alliance calls for GE to speak to Tendril's smart-grid

software in a range of GE appliances--dishwashers, washing

machines, and refrigerators--over Zigbee wireless networks.

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Tendril opens APIs to developers

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Tendril has opened its APIs fordevelopers to build on the Tendril Connect

cloud platform to deliver energy applications.

Utility

Company

Tendril Connect

Meter Network

Communication

Residential

Customet

Open APIsDevelop

Applications

Provide

Applications

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Citations

English

https://docs.zigbee.org/zigbee-docs/dcn/08-5149.pdf

http://www.greentechmedia.com/articles/read/tendril-networks-han-and-smart-grid-

update/

http://www.greentechmedia.com/articles/read/ge-tendril-team-up-on-smart-home-

technology/

http://www.youtube.com/watch?v=g4NBQ0TWwjI

http://news.cnet.com/8301-11128_3-10281466-54.html

http://www.eetimes.com/electronics-news/4219275/Tendril-offers-smart-energy-APIs-

to-developers

Japanese

http://ippei.posterous.com/smartgrid-tendril

http://ventureclef.com/blog2/?p=428

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TO BE CONTINUED

We will analyze in detail various EMS technologies and

companies in those domains