Timothy J. Yerdon

The Next Generation HMIWards Auto Interiors Conference

The Digital Life

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100

529 MINUTES per dayONLINE

MB/month10 hours connected

MobileCommerceIn 2016

CONSUMES

Wireless Data

$31B

GROWING 50% YOY

29% Would rather

leave the house WITHOUT MONEY than their SMARTPHONE

2.5 HOURS per day in a car

SPENDS

Consumers want the same user experience extended into the car

2.9 DEVICESCARRIES

Meeting the Challenge

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Design to SOP

SOP

EOL

(TODAY)

Design to Adapt

SOP

EOL

(THE FUTURE)

Design to Fit

SOP

EOL

(TOMORROW)

Why HMI Matters…

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Sources: Visteon infotainment & connectivity forecast Feb 2014, Cisco IBSG practice Connected Vehicle Report, Frost and Sullivan Connected Car Big data Webinar Jan 2014, Microsoft Security Intelligence Report, Panda Security, Consumer Reports, GSMA/SBD telematics forecast Feb 2014, Strategy Analytics Metrix forecast Feb 2014

$30B

by2018

$20B by 2018

Revenue from services drives rapid growth

$5Bhardware in 2018

Vehicle network security becomes a critical success factor for any connected solution

60% of warranty cost

are SW, > $1M per

major event

FOTA

Big Data worth

$150+per year

Embedded and Smartphonesolutions win

Total Revenue

Big Data

Unpredictable Market Evolution

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Legislation

eCallV2X

Standards

Bandwidth

Demonstrated ValuePAYD Insurance

Business Models

OTA

Apps

4G/LTE Deployment

Ease of useData security

Data protection

Social

EV adoption

LB Advertising

Technology developments

EE ArchitecturesSplit Billing / Multi-carrier SIM

Detailed planning unlikely to match future reality. Move fast & manage uncertainty.

Extend the Consumer relationship

SOP

Autonomous Driving

Horizon Cockpit Concept

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Hand gestures replicated as a virtual hand interacting with the cockpit’s dual-layered display.

Video

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Visteon Horizon Cockpit Concept: www.youtube.com/watch?v=LlLO33zDZkY

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HMeye Cockpit Concept

Uses eye tracking to select and interact with vehicle features.

Video

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Visteon HMeye Cockpit Concept: www.youtube.com/watch?v=8D6spLLJYPw

OASIS Cockpit Concept

A secure data pipe actively switches connectivity methods. (modem, phone tether, WIFI®)

Video

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Visteon OASIS Cockpit Concept: www.youtube.com/watch?v=E_NMlEZcUx8

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Renault – NEXT TWO

Occupants interact with highly connected car features including delegated driving.

CONCEPT CARS

Video

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Visteon Renault Cockpit Concept: www.youtube.com/watch?v=MntkYWU4sHU

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Autonomous Driving - HMI Research

PrimarySecondary Safe Controllable Secure Simple Reliable InformativeTertiary Responsive Reassuring Notifying

Contextual AlertingAccurate

PrimarySecondary Customized Convenient Caring Compatible Engaging ComfortableTertiary Learning Connected Fun Liberating

Adaptive

PrimarySecondary Working Communicating Eating GroomingPrimarySecondary Socializing Watching Playing ListeningPrimarySecondary Sleeping Unwinding Enjoying the Ride

Entertained

Relaxed

Trustworthy- Things that make me belive I CAN use the system

Personal- Things that make me WANT to use the system

WHY I USE THE SYSTEM: IT IS...

HOW I USE THE SYSTEM: I AM...Efficient

Goal:• Understand the ideal driving experience

for various scenarios in the future with respect to autonomous driving (coincides with NHTSA’s levels of automation 2,3, and 4)

Methodology: • Targeted car buyers that would be

representative of the year 2025• Early adopters, innovators• Ages 21-35

• Pre-interview online “priming” exercises, consisting of imagery and generative techniques

• In-depth interviews with 31 participants in Chicago and San Francisco

Report Availability:• May, 2014

Open ApproachTo Ecosystems

User Experience Insight

Global Reach

FoundationalTechnologyElements

Automotive Intellect

Cockpit Systems Expertise

Design To Adapt

The Future

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www.visteon.com

Corporate Communications 09.30.13