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EXPLORIDE DRIVE SAFE, DRIVE CONNECTED www.exploride.com exploride.com

Exploride pitch doc

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Page 1: Exploride pitch doc

EXPLORIDEDRIVE SAFE, DRIVE CONNECTED

www.exploride.com

exploride.com

Page 2: Exploride pitch doc

Exploride has developed an advanced head-up display which connects every car to the cloud by integrating the software platform, On-Board Diagnostics and data analytics backend.

The end goal is to build an ecosystem based on HMI where vehicles can connect to X (V2X)

AUTOMOBILES + SOFTWARE + HARDWARE + HUMANS

TURN YOUR CAR INTO A CONNECTED CAR

Page 3: Exploride pitch doc

THE PROBLEM

7 people gets killed every day in United States due to distracted driving

● Everyday 1,161 injured every day in United States.

● In the USA 421,000 were Injured in car crashes involving a distracted

driver.

● Around 69% of Americans use mobile phones while driving.

● Last year 169.3 billion text messages were sent in the US while

driving.

● Average U.S. family spends around $550 a year on gasoline.

Source: STATISTA, CDC.GOV,EIA.GOV

Page 4: Exploride pitch doc

$400 BILLION MARKET

InfotainmentVehicle apps

Browser appsMedia Streaming

Vehicle Care

Vehicle Health StatusOver-the-air UpdatesRemote Tuning

B2B Services

Developer APIDATA APIMarketing/ Ads

Fleet Management

Dynamic Map UpdatesRoad Sign DetectionRoad Condition Warning

RemoteAccess

Remote ControlVehicle FinderRemote Configuration

Smarter Cities

ParkingCar Sharing

Ride Sharing

Connected ADAS

Dynamic Map UpdatesRoad Sign Detection

Road Condition Warning

Customer Profiling

User ProfileUser PreferenceOEM Push Sales

Digital Marketing

AdvertisementCouponing

Location-Based Offers

Connected Navigation

Live TrafficSmart Routing

Map Update

Head-up Display AR HUDAdaptive Window Display

Page 5: Exploride pitch doc

Jan 2015 Jul 2016

Pre-Order Revenue $950,000+

GROWTH

Angel Fund $70,000

Over $1,000,000 raised in pre-orders on

&

3,000+ Paid customers from 80+ countries

7,000+ Email signups

5,000+ Units ordered

$35,000 Revenue/month via pre-orders

100+ Dealer / Reseller request from 20+ countries

10,000+ Units expected sale through

dealers/resellers within 3 months from launch

Sales Region

Page 6: Exploride pitch doc

Exploride HUD is an automotive product for any car. This HUD sits on the dashboard of the vehicle and shows relevant but minimal information in the line of sight of the driver.

The solution also comprises an On-Board Diagnostic (OBD) that generates IoT data for the vehicle that can help in understanding driving pattern and track vehicle parameters to improve driving efficiency.

EXPLORIDE

Page 7: Exploride pitch doc

Patent Under Process• Method & system of an automotive heads-up display - ID - 62404738• Gesture Control Algorithm

The patent pending optical design of the device has been done in such a way that it helps the driver to see a projected image at a distance of 2.5 meters.

Next- Push Next- Pull

Volume HighSwipe Up

Volume LowSwipe Down

Previous- Swipe Left

Next- Swipe Right

• Schematics (HW )• Design UI + Algorithms (Copyright & Patent)

COMPETITIVE ADVANTAGE

Page 8: Exploride pitch doc

EXPLORIDE OS

Exploride runs on custom Operating System - Exploride OS based on Android 5.0

Redesigned Map ExperienceExploride runs maps specifically designed for Head-up Display which gives a different user experience for users. It shows important turn by turn information, route calculation and other important map data.

OBD Exploride connects with the OBD II data real time and projects cluster information on the display. You can track just about anything with the app or backend, to make you a better driver (and even save some money).

Page 9: Exploride pitch doc

LOCATION BASED ALERT

Voice Exploride device primary interaction with a user is through customized voice and gesture commands that are translated into actions executed on the device online and offline.

NotificationsExploride connects with the OBD data real time and reads-out notifications whenever the vehicle is in rest. It sends location based notification and other important messages and notification from the phone.

Page 10: Exploride pitch doc

We are developing an open platform where users can develop more automotive HUD / Augmented Reality applications

Our vision is to build a community-driven program that can help developers to create compelling apps, themes, and experiences for Automobiles

Developers can develop across the Exploride platform with integrations to their backend, or with Exploride backend / HUD SDK.

OPEN PLATFORM

Page 11: Exploride pitch doc

ANALYTICS

Our dashboard helps users to analyze hidden OBD data in a intuitive way. Now users can understand everything easily about their car like mileage, gas usage, performance, and even its engine health.

Page 12: Exploride pitch doc

CONNECTED PLATFORM AND BACKEND

The Exploride device elevates a car to make it a Connected car that intelligently interacts with the Cloud. Using the built in connectivity or through the paired mobile phone, Exploride securely communicates the telemetry information with the IBM Watson IoT Platform

Page 13: Exploride pitch doc

 Distribution Partners Mutual Linking Sites, Partnering Websites

 Internet Advertising Target Marketing, Social Networking, Blogs

 P.R Vlog & Reviews, Buzz Marketing

 S.E.O Organic Search Optimized Pages

 Direct Email / Sale Targeted Opt-In Emails, W.O.M.M, Auto / Tech Events

USER ACQUISITION

Page 14: Exploride pitch doc

SALES PLAN

2016 - 2017 US STRATEGIC PARTNERSHIP

● Retail launch via exploride.com website in 2016● Automotive Shows - Geneva Motor Show,

Woodward Dream Cruise, Auto Expo - Delhi 2017, Auto Shanghai

● Retail Partnership - Target Corporation● Retail Partnership - Brookstone ● Retail Partnership - Best Buy ● Retail Partnership - Walmart ● Partnership with leading data service provider

Reliance India.

2018 - 2019● OEM Integration with leading automobile company

- TATA MOTORS the world's 5th-largest motor vehicle and the owners of Jaguar Land Rover.

● Spyker Automotive integration (Austria)● integration with Leading automotive company

(India)

2020 - 2021● Platform integration in leading automobiles

Page 15: Exploride pitch doc

MARKET OPPORTUNITY

Source : Business Intelligence, Booz & Company, McKinsey & Company

Page 16: Exploride pitch doc

SALES FORECAST

2017 2018 2019 2020 2021

800

600

400

200

0

In Millions

Page 17: Exploride pitch doc

MANUFACTURING PARTNER

With strong background in Semiconductors and optics TI is one of the

company that’s working closely with Exploride for optics and components

With a revenue of $24 Billion Flextronics is a Global Partner With Scale And Vision.

Flex is one of the Saas-Based Global Supply Chain Leader In Quality And Reliability.

Exploride will be manufactured in China at Flextronics manufacturing facility

Page 18: Exploride pitch doc

Sunil VallathFounder & C.E.O

Pranav RanjanProduct Manager

Jithin V R Sr. Mechanical

Imad SamhatV.P Operations

Sunit SharmaHead Of Design

Peeyush UpadhyaySoftware Lead

Avijit PrakashOptical Engineer

Binoy JohnsonHardware

Jithin DasSr. FirmwareEngineer

Kapil KesharvaniHardware

TEAMWORK

Prasad SasikumarAdmin / Finance

Roy DominicCustomer Service

Ashish RajakVisual Design/Animator

Mayank BhatnagarAndroid Developer

J.JSr. Embedded Hardware

Abhijeet JadavAndroid Developer

Sunil Vallath - Founder & CEO6+ years of experience in Network Engg, Holds a BS in Computer Science Engg. Former MSX and Wipro - worked globally and handled million dollar projects. Founded Exploride in 2014.

Pranav Ranjan - Product Manager (Founding Team)16+ yrs exp. In Software ArchitecturePlayed a major role in startups like Bravura, Talisma

Imad - Vice President OperationsFormer Senior Director at Flextronics, Director - Jawbone, Director - Sierra Wireless, 13+ yrs exp. In Product Development and management

Peeyush Upadhyay - Software Lead (Founding Team)Development lead for startups in like Bravura, served as software developer at Oracle, 7+ yrs exp. In Android and iOS and BB.

Avijit Prakash - Optical Engineer (Founding Team)DAAD scholar (Stuttgart), M.Tech from IIT Delhi. Did extensive research in Digital Holography and applications in Defense

Sunit Sharma - Head of Design (Founding Team)11+ yrs exp (Head of Design) in billion dollar startup like Snapdeal and extensive experience in built-in user experience in automotive industry

Lucky TyagiFirmware Engineer

Page 19: Exploride pitch doc

[email protected]

USAExploride Inc, 1111 light street, Baltimore, MD 21230