101 Ways To Jump Start Your Internet Business
A lesson for Newbies and Veterans

1
Change your signature file to look like it has come from your mobile phone

2
Build a FaceBook profile for you
and a Fan Page for the dealership

3
Create a monthly email newsletter

4
Follow up with leads with a personalized video

5
Set Up Google Analytics for your website

6
Set Up a Twitter account

7
Twellow Directory

8
Set up a Dealership Blog

9
Pre T.O. Internet Customers

10
Create Special Offer Landing Pages

11
Create FaceBook Ad

12
Place a Watermark Logo with Phone number on all pictures you upload to the web

13
Set up a Google Adwords account

14
Document your entire Internet sales process to find holes and improve it

15
Set up and complete your dealerships
Google Business Listing

16
Rethink your first email to incorporate
the three choice strategy

17
Change your initial shopper greeting
to use the reframing technique

18
Update your website specials page
every week at the very least

19
Create a webpage for vehicles under 15K

20
Set up a YouTube Channel for the dealership

21
Create a smart phone application

22
Start using Reputation Management

23
Set up a http://www.bit.ly account
for tracking how many clicks
you get on links you share socially

24
http://www.5minutesite.com/local_keywords.php

25
http://www.clixtrac.com

26
Create and use a video autoresponder to get the shoppers attention and to stand out

27
Make voicemail your secret selling weapon

28
Take pictures and videos of every sold customer and use them everywhere

29
Set two objectives for every phone call
a primary and secondary reason

30
http://www.wordtracker.com

31
http://www.SEOMOZ.org

32
What Does Master of the Moment Mean?
This idea came from one basic marketing principle: People buy when THEY are ready to buy, not when you are ready to sell.

33
http://www.google.com/sktool/#

34
Read the book entitled Influence
by Robert B. Cialdini

35
http://www.clicktail.com

36
http://www.fiverr.com

37
Write short articles for SEO benefits

38
http://spyfu.com

39
http://zipskinny.com/

40
http://www.surveymonkey.com/

41
Switch your offer from
new to pre-owned after 30 days

42
Upload all videos to YouTube for SEO

43
Using eBay correctly

44
Craigslist

45
Flip Video HD camera

46
27 emails means 7 will be read

47
Ensure your subject line contains zero spam filter keywords. Look it up on Google

48
Add your Reputation Management to high touch points with the shopper

49
Create Vehicle brochures on Slideshare.net

50
Keep your emails short people hate to read

51
Write your top 10 Objections.
Now write your responses to each one

52
Spend 1 hour per week on the
Automotive Training Forums

53
Set up Google Alerts

54
Use Split testing on your website
for continuous improvement

55
Develop an Internet Selling Package.
It establishes your unique USP

56
Take your community involvement
to a new Social Media level

57
Stay consistent in every program
you implement

58
Measure every program.
If you cant measure it you cant manage it

59
Leverage referral business

60
Practice Listening

61
Call 180 day old leads like they are fresh

62
Master your sales presentation

63
People buy emotionally

64
Connect on Linkedin

65
Make shoppers remember you
by doing the little things

66
Master your vehicle presentation

67
Make your CRM work for you

68
Create power hours for phone calls during the day to break up the monotony

69
Exceed your shoppers expectations

70
Plan your day then work the plan

71
THIS IS NOT HOW TO TYPE OR FORMAT YOUR EMAIL MESSAGES TO SHOPPERS

72
If you plan to last in this business take a day off now and again. Recharging your batteries is the only way you will survive

73
Leverage the phone/email combo to improve Internet lead response

74
Always be recruiting new staff

75
Get more social media interaction
by asking questions

76
Create a lead bucket system for follow up

77
Use Twitter to share cool content

78
Stop copying your competition

79
Learn to manage your time efficiently

80
Some will, some wont, so what

81
Ask for the sale at least 3 times

82
Orphaned lease renewal is a great place
to generate more business
for yourself and the dealership

83
Add a reason to make your video go viral

84
Always be reducing leakage
in your sales funnel

85
http://www.batchgeo.com

86
Learn to stand out

87
http://www.jingproject.com

88
http://www.screencast.com

89
Get your blog listed in available directories

90
http://www.involver.com/

91
Read E-Myth
By Michael Gerber

92
Slow down your processes

93
Send a hand written Thank You
to every person you sell

94
Pour coffee and hand out donuts

95
Choice your words wisely

96
Master closing techniques

97
Old age inventory email campaign

98
http://analyticsvisualizations.appspot.com/juicekit/AnalyticsVisualization.html

99
Live Chat

100
Have fun

101
In an beginners mind there are many possibilities in the experts mind there are few always maintain a beginners mind

The End

Todd Smith
321-441-7700
todd@activEngage.com