Music VideosThree Initial Ideas

Happy Alone Matrix & Futurebound

I like this song as I like the feel good beat it has about it. When hearing this song for the first time, it stood out to me. Better still, in the planning of my research there has been no music video created for this song yet. This means that I do not have opportunity to have to divert my music video away from the one which already exists. It also means that my work is not similar. As it is a drum and bass song, it is not one that fits in to the genre in which I was going to use my music video in. This means that I would have to create a video for a song which had a very strong beat.

Growing Up (Sloanes Song)

Macklemore & Ed SheeranThis song is a slow, but powerful ballad. It starts off

with an acoustic feel, but the lyrics are very meaningful. The song is about reliving memories about childhood and growing up in life. I like this song, and I feel with the right actors I could make the music video to this song stand out. Similarly to the first song, this also doesn’t have a music video. I was thinking of including parents and their children. By looking at generations of families, I could relate it to the lyrics in the song. The location would be at the families house, and I would try to include people from every background of life.

Pursuit of HappinessKid Ink

Out of the different songs I have looked at, this one has a music video which I don’t actually like. It features the rappers from the song and it is mainly just them singing to the camera. One technique I do think goes well in this music video is the use of slow motion. This is done to emphasise the slow tempo of the song, and also the mood of the song which is quite urban. When creating this music video for this song, I want to use London as the location and feature a city in it. I also want to contrast the lyrics of the song where it says they are trying to find happiness, similarly I can show pride and joy towards the end.