PitchJordan Bohill

Content Outline

Content Outline

Content Outline

Content Outline

Content Outline

Brass castle is a brewery which obviously produces alcohol so my target audience for this product will be people over the age of 18 for obvious legal drinking ages. The more likely audience will be people between 25-40 which enjoy drinking these craft beers that Brass Castle produce. They will most likely be of the male gender but is obviously open to female consumers too.

Target Audience

ResourcesResources needed for this project will include:

• Mac/PC

• Photoshop or other editing software

• Stock Images (Maybe provided by client)

• Schedule

• Internet access

Personnel

For this project I will not require any extra personnel as all can be achieved by myself. But at some point I will require feedback from my client.

Potential roles for my will be, All design work that will be taking place and some potential photography (if needed once I begin).

Budget

I do not have a budget to work by for this project which is handy as most resources are available to me free from college.Client is out of reach to go and meet so there will be no travel costs included either.

Production Schedule

My production schedule will be split into three weeks. Each week will by my period of time to finish one of the three posters that I will be producing for the client. Week 1 will be Brass Monkey.Week 2 will be Mind Sweeper.Week 3 will be Lunatic.

Day Week 1 Starting 9th May

Week 2 Starting 16th May Week 3 Starting 23rd May Week 4Starting 30th May

Week 5 Starting 6th June

Monday No work starting today.

Possibly finish of final pieces on the first piece at the start of this day then use the rest of the time I have to start on the next design, Mind Sweeper.

Start on making the next poster which will be for the Lunatic beer. Gather any more feedback from the client that they may have left me.

Half Term

Use this day to use and feedback to include it all in my work and to make sure it’s the best I can make it.

Tuesday Start Design work for first poster which will be Brass Monkey.

Continue making design on Mind Sweeper drink and send of first design for any feedback or adjustments.

Continue production on this piece. Allow as much time with this one for feedback as it is my weakest idea.

Half Term

Project finished.

Thursday Continue work on this design piece and try and get finished by the end of this day give of take a extra session on Monday the 16th.

Use what time I have to make any finishing touches or to use the any feedback I may have received to change any bits from this one or the first one.

Continue on with the Lunatic poster try to get it finished or to a level which would only need a little more work.

Half Term

Project finished.