Pancit Malabon: Its Quest for Distinct Identity

Pancit Malabon:

It’s Quest for Distinct Identity 

Report Authors: Rose, Tisay, Ray Dan, Robert, Aji  Institution: AUDRNWebsite:  http://audrn.netEmail: 

Area/Scope of Field Work

• Rosy’s Pancit Malabon• San Bartolome Church• Pescadores Restaurant• Fish Market• Municipality Hall

Aims/ Objectivesa. Document the process of the making of

“pansit malabon” b. Determine the historical background and its

relation to its present development. c. Identify the connection of the business to its

life and cultural identity. d. Find out recent issues related to the economic

and production of the merchandise.

Methodology

• Interview• Record The Process • (Audios/Videos/Images)• Observation• Food Tasting

Finding/Results

Process will be presented through an actual Video

More, click the link belowhttp://www.youtube.com/watch?v=StiS0w0enYg

B. Determine the historical background and its relation to its present development

• Pancit Malabon speaks about the City itself basically because the basic ingredients used are the primary products of Malabon.

• Rosy’s Pancit Malabon is considered to be the longest running Pancit Malabon among who pioneered in the pancit making business.

• Formerly named “ROSCONBELDENIR” (combination of the names of aling Felisa’s children) It all started with the desire of Aling Felisa Suico-Pacheco in 1940’s who is a true blooded native of the place, to augment the income of her family.

• Today, the business is managed and run by the sisters after Aling Rosy died two months ago. Lately the knowledge is handed down to the closest family members under the supervision of Aling Belen and Aling Neri.

• To ensure the traditional and original taste is maintained, either of the two sisters should taste it. The uniqueness of the merchandize is actually the kind of ingredients used such fresh shrimps, customized noodles and fresh vegetables.

• All of these constitute to the distinct taste of the Rosy’s Panict Malabon from other competitors.

• “Lain sya sa Iban” (far different from other)

C. Identify the connection of the business to its life and cultural identity.

• Family identify rather than communal identity

• The family is into developing their own distinctiveness as shown in the displayed cut-out articles.

• They may not be able to realize the contribution of the business to the city, but cultural identity is drawn because of it.

D. Find out recent issues related to the economic and production of the

merchandise.

• The business has been safeguarded by the traditional marketing strategy. The business has never been franchised for the family wanted to keep it traditional as possible. As a matter of fact, for how many decades now, the ingredients used were never changed.

• It was still the original ingredients used by Aling Felisa then.

Applications/Outputs 

• Youtube Video : http://www.youtube.com/watch?v=StiS0w0enYg• Blog : http://people.audrn.net/profiles/blogs/seizing-local-knowledge-warped• Proposed content for Wikipedia : http://en.wikipedia.org/wiki/Pancit_Malabon• Slideshare

Insights and Reflections

The local knowledge should not remain local in the sense of its originality but it has to be globally exposed for the purpose of sharing knowledge for its authenticity.

SIDE TRIPS

• Rosy’s Pancit Malabon

SIDE TRIPS

• Historical/Old Building

SIDE TRIPS

• San Bartolome Church

Pescadores Restaurant• Conversation with Atty. Lucas (proprietor of

Rufina Patis)

Fish Port

• A visit to experience the Bulong-bulungan bidding

Courtesy Call with Mayor Tito Oreta

Thank you!

Report Authors: Rose, Tisya, Ray Dan, Robert, Aji  Institution: AUDRNWebsite:  http://audrn.netEmail: