Wattsup?: Motivating reductions in domestic energy consumption using social media
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Our domestic energy intervention study presentation for the NORDICHI2010 conference. Please see the accompanying video of Wattsup on slideshare.net at http://www.slideshare.net/LiSC_/wattsup
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- 1. Derek Foster
Shaun Lawson
Mark Blythe
Paul Cairns
Wattsup?: Motivating reductions in domestic energy consumption
using social networks
- 2. Derek Foster
PhD Student
Lincoln Social Computing (LiSC) Research Centre
University of Lincoln
http://lisc.lincoln.ac.uk
- 3. Introduction
Sustainable HCI
- Motivating pro-environmental behaviour through technology-enabled
feedback
Social Norms
- Utilising peer-pressure and social competiveness to bring about
reductions in energy usage
By combining above concepts we target behaviour change for energy
consumption using online social applications
- 4. Structure
Background - Domestic energy
Background Home energy monitors
Method Participants
Method Design
Results
Discussion
Future Work
- 5. Domestic Energy Usage
UK domestic energy accounts for approx 30% of total energy
expenditure in 2008
30% Increase since the 1970s
19% Increase since 1990
Only 1.9% of domestic energy consumed is from renewable
resources
UK goal of 34% carbon reduction by 2020
Climate change
Source: UK Government Department for Business Enterprise &
Regulatory Reform (BERR)
- 6. Home Energy Meters
Meter location Flats, apartments difficult to access or
inaccessible
Energy is intangible
Understanding traditional meter readings
- 7. Home Energy Monitoring
- Basic presentation of energy data
- 8. Limited interaction
- 9. Closed systems with no social data sharing
- 10. Limited online applications
- 11. Bound to proprietary software