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Wednesday, 18 January 12
Centre For Collaboration & Partnership, University Of Brighton December 20-21, 2011
Workshop: LinkedIn for BusinessA focused look at LinkedIn
Wednesday, 18 January 12
Workshop: LinkedIn for Business
Hands-on session
★ interface★ conventions★ profile★ audience
Wednesday, 18 January 12
Workshop: LinkedIn for Business
Hands-on
By 11.45 you will...
★ be comfortable with the LinkedIn interface★ understand the range of uses★ understand how options, personalisation & privacy settings affect online presence★ be aware of groups & marketing opportunities
Wednesday, 18 January 12
But first... watch this...
Wednesday, 18 January 12
http://www.youtube.com/watch?v=IzT3JVUGUzM
So let’s go to LinkedIn and log-in...www.LinkedIn.com
Wednesday, 18 January 12
Interface
Wednesday, 18 January 12
✓I am comfortable with the LinkedIn interface
Workshop: LinkedIn for Business
Conventions
Wednesday, 18 January 12
✓I understand the conventions used and how they differ to Twitter
Workshop: LinkedIn for Business
Conventions
Connections & Invites
(not followers)
Wednesday, 18 January 12
✓I understand the conventions used and how they differ to Twitter
Workshop: LinkedIn for Business
Conventions
Connections & Invites
(not followers)
Experts & Answers
Wednesday, 18 January 12
✓I understand the conventions used and how they differ to Twitter
Workshop: LinkedIn for Business
Conventions
Connections & Invites
(not followers)
Experts & Answers
Groups, not lists
Wednesday, 18 January 12
✓I understand the conventions used and how they differ to Twitter
Workshop: LinkedIn for Business
Conventions
Connections & Invites
(not followers)
Experts & Answers
Groups, not lists
Wednesday, 18 January 12
✓I understand the conventions used and how they differ to Twitter
Workshop: LinkedIn for Business
Conventions
Connections & Invites
(not followers)
Experts & Answers
Groups, not lists
Wednesday, 18 January 12
✓I understand the conventions used and how they differ to Twitter
Workshop: LinkedIn for Business
Profile
Wednesday, 18 January 12
✓I understand how options, personalisation & privacy settings affect online presence
Workshop: LinkedIn for Business
Profile
Wednesday, 18 January 12
✓I understand how options, personalisation & privacy settings affect online presence
Workshop: LinkedIn for Business
Profile
Wednesday, 18 January 12
✓I understand how options, personalisation & privacy settings affect online presence
Workshop: LinkedIn for Business
Profile
Wednesday, 18 January 12
✓I understand how options, personalisation & privacy settings affect online presence
Workshop: LinkedIn for Business
Profile
Wednesday, 18 January 12
✓I understand how options, personalisation & privacy settings affect online presence
Workshop: LinkedIn for Business
Profile
Wednesday, 18 January 12
✓I understand how options, personalisation & privacy settings affect online presence
Workshop: LinkedIn for Business
Profile
Wednesday, 18 January 12
✓I understand how options, personalisation & privacy settings affect online presence
Workshop: LinkedIn for Business
Profile Boosting
Wednesday, 18 January 12
EXERCISE: Follow the BootCamp training to make sure your profile is complete and doing the best job it can of promoting you, your work and the work of the Centre
Workshop: LinkedIn for Business
Profile Boosting
Wednesday, 18 January 12
EXERCISE: Follow the BootCamp training to make sure your profile is complete and doing the best job it can of promoting you, your work and the work of the Centre
Workshop: LinkedIn for Business
Profile Boosting
Wednesday, 18 January 12
EXERCISE: Follow the BootCamp training to make sure your profile is complete and doing the best job it can of promoting you, your work and the work of the Centre
Workshop: LinkedIn for Business
Profile Boosting
Wednesday, 18 January 12
EXERCISE: Follow the BootCamp training to make sure your profile is complete and doing the best job it can of promoting you, your work and the work of the Centre
Workshop: LinkedIn for Business
Profile Boosting
Wednesday, 18 January 12
EXERCISE: Follow the BootCamp training to make sure your profile is complete and doing the best job it can of promoting you, your work and the work of the Centre
Workshop: LinkedIn for Business
Audience
Wednesday, 18 January 12
Workshop: LinkedIn for Business
Audience
★ 77% are 25+
Wednesday, 18 January 12
Workshop: LinkedIn for Business
Audience
★ 77% are 25+★ 135m members
Wednesday, 18 January 12
Workshop: LinkedIn for Business
Audience
★ 77% are 25+★ 135m members★ Work-focused, not about friends...
Wednesday, 18 January 12
Workshop: LinkedIn for Business
Audience
★ 77% are 25+★ 135m members★ Work-focused, not about friends... ★ ...or pictures of cats
Wednesday, 18 January 12
Workshop: LinkedIn for Business
Audience
★ 77% are 25+★ 135m members★ Work-focused, not about friends... ★ ...or pictures of cats★ A place to show expertise
Wednesday, 18 January 12
Workshop: LinkedIn for Business
Audience
Wednesday, 18 January 12
Workshop: LinkedIn for Business
Wrap-up
So... do you feel you...
★ are comfortable with the LinkedIn interface?★ understand the conventions used?★ understand how personalisation & privacy settings affect online presence?
Wednesday, 18 January 12
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