Making IT Happy With Mobile Content Management

Lee DallasBig Men On Content

http://bigmenoncontent.com

Who Are The BMOC?Opinions and discussions about content management by two of the biggest names in the business (measured by weight not volume)

DisclaimerThe opinions expressed here are the personal opinions of the authors. Content is not read or approved in advance by EMC and does not necessarily reflect the views and opinions of EMC.

Marko Sillanpäämarko@bigmenoncontent.comTwitter:msillanpaaBMOC

Content must be more than simply managed – it must be manageable while in motion.

What does mobile really mean for us?

From a personal wireless device outside your brick and mortar you must be able to:

Consume Converse Capture Contribute Collaborate

The Worst Kept Secret in TechnologyIT Really Does Hate You

In a perfect world no one would be able to use

anything

- Mordac, Preventer of Technology

Why IT Hates You

You break things You control the money You ask for things you

can’t afford You break the rules and

hold them responsible You hate them too

Disruption of the balance between productivity and risk that IT is tasked with maintaining.

Why IT Hates Mobile Content

Introduction of Risk Loss of control Access and Location eDiscovery

Consumerized Expectations User Experience Pace of Delivery

Threat to Entrenched Development Practices

Outdated Funding Models

How Do We Get AlongWhat are the trends in the market that will make mobile enablement of content applications palatable to more IT organizations?

Trend #1 The Paradox of Choice Computing is Changing EverythingThe users – not IT – will determine the platform and form factor for consuming enterprise content and data. The very thing that appears to be the greatest threat will make possible the greatest gain.

To deploy or not to deploy…

Companies must make a strategic decision to either own or enable user technology to meet the demand for consumer technology.

….Enablement is winning

Deliver Logic Over Logistics Connectivity is no longer the barrier Cost savings overwhelm security objections Challenges Remain

Which platform to target Which paradigm to follow (Native or WebApp) Accordion Form Factors Security is still a risk

Apps Over Assets

IT must still address issues of data security and development logistics that are made more complicated with mobile delivery.

It’s a dirty job but somebody has to do it

Trend #2Industrial Strength Security Moves Outside the FirewallSecurity capabilities for mobile content and application delivery are becoming industrialized. IT no longer has ride on the bleeding edge to deliver basic capabilities.

Things that go beep in the night

IT has legitimate concerns about mobile computing and mobile content initiatives are not immune even with basic publishing model.

Tools and patterns have matured making risk acceptable

Mobile VPN Enabling Access To Existing Systems Security Aware Clients Cloud Trusts

Public Sector Could Actually Lead Private Sector Public Data Easier To Mobilize Federal Initiatives Drive Acceptance Conservative Agencies Embrace Mobile Form

Factors

Off The Bleeding Edge

Trend #3Content Management Entering The JetstreamApplications and data moving to mainstream cloud offerings accelerate mobile content enablement.

Mobility and Cloud Adoption Are Symbiotic Acquisition and Adoption

OPEX vs. CAPEX Business vs. IT Initiated

Delivery Decisions Without Debate Validated Requirements Core Features Security Paving The Last Mile

Cloud Content Acceleration

Trend #4Service Enabling Existing ApplicationsLeveraging BPM and SOA IT departments are rethinking monolithic applications to move discreet use cases onto mobile platforms.

Enable access to existing processes with mobile transactional components

Beyond eMail

Trend #5Mobile Enabling Development ToolsMulti-Platform Integrated Development Environments (IDE’s) and full lifecycle hosted mobile application services accelerate traditional IT release cycles.

Write Once, Run Use Anywhere

Internal granular services expose enterprise data

Cloud application deployment services solve for BYOD

It is now faster to develop, deploy and dispose than to analyze, agonize and alienate.

Trend #1 – The Choice Computing Paradox

Trend #2 – Industrialization of Cloud & Mobile

Security

Trend #3 – Mainstream Cloud Content

Management

Trend #4 – Service Enabling Existing

Components

Trend #5 – Mobile Enabling Development

Environments

Trends to Happier IT

How Do We Get Along

Acknowledge each other’s challenges

Accept IT’s requirements Appify experience expectations Adopt Incrementalism Assume multi-cloud integration

Discussion

Lee DallasCo-Founder, Big Men on ContentDay Job - EMC, Partner Alliances

lee@bigmenoncontent.comTwitter : ldallasBMOC

Thank You

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