Improving your online professional profile - August 2013

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You know you should be taking care of your professional identity online, looking after your digital ‘footprint’ and maintaining a record of all your experience and skills. Perhaps you’ve Googled your name to see what comes up, and set up the beginnings of a profile on LinkedIN etc…but you would like help in getting it all together? This presentation provides hints and tips that will set you on the right path of how to ‘professionalize’ your online identity and how to promote your own accomplishments in the best possible way.

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Improving your online professional profile

Allison Miller, Vanguard Visions Consulting

Modbury & Salisbury

You can get these slides from:

slideshare.net/vanguardvisions

Session Overview

• What is a professional online identity?• Why is it important?• Google yourself• What are others using?• Public vs Private• Creating / Managing your own• What will you investigate further?• Workshop evaluation

What is a professional online identity?

Image: By Bodell & Hook, Creating & Managing an Online Identity – Can I Afford to Ignore it? http://www.slideshare.net/angeladh/managing-a-professional-identity-online

Image: By Bodell & Hook, Creating & Managing an Online Identity – Can I Afford to Ignore it? http://www.slideshare.net/angeladh/managing-a-professional-identity-online

Why is it important to have a professional

online identity?

Changing world

Be Discoverabl

e

Seek Endorseme

nt

Networking

Connecting &

Collaborating

Digital capability

Image: 'Publish Identity' - http://www.flickr.com/photos/33895652@N04/3157621212 - Found on flickrcc.net

What happens when you Google yourself?

Hands UpIf you currently

have a professional online

identity in some way?

What are other people using?

wendyperry.com.au/blog

facebook.com/makemeablt

facebook.com/gillian.aldridge.9

twitter.com/leogaggl

?

instagram.com/rhysatwork

flickr.com/people/learnscope/

bit.ly/LilianAustinEpf

sarahstewart-eportfolio.wikispaces.com/Home

sites.google.com/site/coachcaroleeportfolio/

linkedin.com/in/theother66

Public vs Private Professional Online

Identities

Public Private

Examples of work

PDP or Performance

Management Plan

Reflections

Blog, Flickr, Pinterest

Own website

LinkedIn CV

Creating and managing your online professional identity

What do you want your professional identity to say about you?

What information is already available online about you?

How will you keep your different identities separate?

What method will work best for you?

What space will work best for you?

Getting started

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Be

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Source: Bodell & Hook, (2009) Creating & Managing an Online Identity – Can I Afford to Ignore it? http://www.slideshare.net/angeladh/managing-a-professional-identity-online

Other key considerations

Portability

Interoperability

Storage

Ownership

What will you investigate further?

Workshop evaluation

Want to know more?

More info: digitalcapability.com.auRegister for eUpdates: bit.ly/digitalcapability

Follow on: Twitter - twitter.com/digitalcapabili

Facebook - facebook.com/digitalcapabilityLinkedIn - bit.ly/DCLinkedIN

Google+ - bit.ly/DCGoogleplusPinterest - pinterest.com/vanguardvisions

vanguardvisionsconsulting.com.au

Allison Miller0400 732 270

allison@vanguardvisions.com.auvanguardvisionsconsulting.com.au