View
2.485
Download
1
Category
Tags:
Preview:
DESCRIPTION
Introduction to Google+ (Plus) and who it will influence Social Search. Power Features Circles & Hangouts and a step-by-step view on how to set-up your Profile to harvest the benefits of increase search engine visibility for yourself and your business
Citation preview
Google +Yet another social network?
Birgit Pauli-Haack
Why Bother? Grows fastestTime to reach 50 million users - 88days.
Why Bother? Ubiquitous Google
On my screen when on Google - Calendar, Gmail, Photos etc.
Why Bother? Integration w/ Google
Why Bother? Search
Comscore & Highwire Google Search 65%, Bing 15%, Yahoo 14%.
Why Bother? - Search
Why Bother? Social Search
Why Bother? Identifies Experts
Why Bother? Search
Blended Search and the New Rules of Engagement
...Page 1, Position 1 is no longer the gold standard for successful SEO strategies.
ComScore
Power: Public Search in Google+
Getting started...http://plus.google.comSign-in w/ your @gmail account or create an account.
Your Profile: About
Don't be shy....
Your Profile: AboutUse all the tools available to spruce it up.
Your Profile: Public Posts
Public Posts are Social Signals for Internet Search Engines.
Your Profile: Public PostsShare early, share often!
Your Profile: +1 Buttons
Features: Circles
Power: Sharing Circles
Power Feature: Hangout On The Air Invite up to 9 people to video chat and broadcast live to the rest of the world.
Where to go next to learn?
http://mashable.com/2011/07/16/google-plus-guide/
Recommended