4 Billion Nodes

4 Billion Nodes

© 2009 iNomadics, Inc.

The New Nomads >Half the world has

mobile phones 4 Billion mobile phones

Mobile usage up 500% since 2007

Half all new Internet connections

2014 50% Android 25% Apple

© 2009 iNomadics, Inc.

Laptop in your Pocket 2009 iPhone GS 2.4x4.5x0.5” – 4.8

ounces 620 MHz ARM CPU 256 MB RAM 32 GB Storage 320 x 480 Display $199.00 > 10 Hours GPS, Compass, Camera,

Accelerometer, Bluetooth, Wifi, 3G, Phone, Audio

2003 Laptop ~ Sony Vaio

9x11x2” - 5 pounds 1000 MHz Pentium

CPU 256 MB Ram 30 GB Storage 640 x 480 Display $1999.00 > 2 Hours

© 2009 iNomadics, Inc.

New Paradigm Always there Always on Location aware Touch Motion control Multimedia

Audio, video, photo - create/consume

While Waiting (WW) time Q Dead-air Dispute resolution Memex

© 2009 iNomadics, Inc.

iPhone Apps Apple iPhone

>30% of Smartphone market >60% of mobile Internet traffic

Over 40 Million sold Projecting 50 Million through Dec.

App Store 55,000 apps 1.5 Billion downloads

App >10x browser

© 2009 iNomadics, Inc.

One Perspective Each new medium has it’s own rules Mobile is NOT a tiny browser 1. Interstitials2.Memory Augmentation3.Location Based Services4.Social Networking

1. Hunter / Gatherer

5.Remote Operation6.Mobile Presence

© 2009 iNomadics, Inc.

Interstitials - While Waiting Poker iSteam PocketGod – movie

Sketches Thereminator -

movie Ocarina

© 2009 iNomadics, Inc.

Memory Augmentation Wikipanion Google Search VR iBirds iHarmony Netter’s Anatomy gContacts

Dispute resolution……. or why my wife wants an iPhone

© 2009 iNomadics, Inc.

Location Based Services Google Maps Zagat Journey Cast Graffitio Trapster Android Locale MapCleveland.org Cleveland Zoo Key On This Spot

© 2009 iNomadics, Inc.

Social Networking Hunter / Gatherer SMS Facebook LinkedIn Twitter clients YouTube Loopt/Yelp

© 2009 iNomadics, Inc.

Remote Operation iTunes Remote SimplifyMedia MobileFiles AndroidScan DVRRemote (Tivo)

Home Automation

© 2009 iNomadics, Inc.

Mobile Presence Retail

Purchasing, store locator, product catalogs Venues

Events calendar, map, contacts, tickets, webcams Universities

Manufacturer Catalogs, field service Paint matcher

Field personnel Medical, service,

Nomadic tribes Memberships, contractors

© 2009 iNomadics, Inc.

Integrate Multiple Channels

© 2009 iNomadics, Inc.

mCommerce Categories Transactions

Amazon, Sears, SkyMall Catalogs

Ralph Lauren, Victorinox Information

Epicurious, Whole Foods Utility

Sherwin Williams (Color Snap) Entertainment

Nissan, Ford (Flex), Audi A4

© 2009 iNomadics, Inc.

Functional Facets News Events Maps Multimedia

Music, Video, Photo Contacts

Dial, email, text, chat, tweet Shopping

Online and offline catalogs Example movie

© 2009 iNomadics, Inc.