Startup Braga - Design Thinking Workshop

WORKSHOP

DESIGN THINKING FROM RESEARCH TO

PRODUCT

1. The Drive to Acquire.2. The Drive to Bond.3. The Drive to Learn4. The Drive to Defend5. The Drive to Feel.

Feature 1Feature 2

How to know what people want?

DESIGN THINKING

DESIGN THINKING

DESIGN THINKING

How to explore design thinking?

DESIGN THINKING PROCESS

Design ThinkingChallenge

ACTIVITY TRACKER CHALLENGE

• Help to reach your health goals?• Learn if you are active enough?• How did you sleep?• Track a disease?• Share your runs with friends?

A smartwatch? A t-shirt? A hat? Underpants? An implant?

ACTIVITY TRACKER CHALLENGE

The Activity Tracker Project is a very quick overview of the entire design thinking process. In 40min we ask to:

• Interview your partner to gain insights about his/her wants and needs

• Define a point of view based on the insights they found• Sketch some new alternatives based on the point of view• Test these new ideas with their partner to gather feedback• Act on the feedback and build a prototype of an Activity

Tracker

ACTIVITY TRACKER CHALLENGE

3 minutes

EndInterview 1 – Person 1

In Pairs

ACTIVITY TRACKER CHALLENGE

Interview 1 – Person 2In Pairs

3 minutes

End

ACTIVITY TRACKER CHALLENGE

Interview 2 – Person 1 In Pairs

3 minutes

End

ACTIVITY TRACKER CHALLENGE

Interview 2 – Person 2In Pairs

3 minutes

End

ACTIVITY TRACKER CHALLENGE

Define Needs + the ProblemIndividually

3 minutes

End

ACTIVITY TRACKER CHALLENGE

End

10 minutes

Sketch some ideasIndividually

ACTIVITY TRACKER CHALLENGE

4 minutes

EndGet Feedback – Person 1

In Pairs

ACTIVITY TRACKER CHALLENGE

4 minutes

EndGet Feedback – Person 2

In Pairs

ACTIVITY TRACKER CHALLENGE

Review Problem DefinitionIndividually

3 minutes

End

ACTIVITY TRACKER CHALLENGE

End

5 minutes

Create your SolutionIndividually

ACTIVITY TRACKER CHALLENGE

Get Feedback – Person 1In Pairs

3 minutes

End

ACTIVITY TRACKER CHALLENGE

Get Feedback – Person 2In Pairs

3 minutes

End

ACTIVITY TRACKER CHALLENGE

Congratulations!

Now continue learning, thinking and iterating!

Startup Braga is an initiative from InvestBraga - Agency for Economic Development.