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WORKSHOP
DESIGN THINKING FROM RESEARCH TO
PRODUCT
1. The Drive to Acquire.2. The Drive to Bond.3. The Drive to Learn4. The Drive to Defend5. The Drive to Feel.
Feature 1Feature 2
How to know what people want?
DESIGN THINKING
DESIGN THINKING
DESIGN THINKING
How to explore design thinking?
DESIGN THINKING PROCESS
Design ThinkingChallenge
ACTIVITY TRACKER CHALLENGE
• Help to reach your health goals?• Learn if you are active enough?• How did you sleep?• Track a disease?• Share your runs with friends?
A smartwatch? A t-shirt? A hat? Underpants? An implant?
ACTIVITY TRACKER CHALLENGE
The Activity Tracker Project is a very quick overview of the entire design thinking process. In 40min we ask to:
• Interview your partner to gain insights about his/her wants and needs
• Define a point of view based on the insights they found• Sketch some new alternatives based on the point of view• Test these new ideas with their partner to gather feedback• Act on the feedback and build a prototype of an Activity
Tracker
ACTIVITY TRACKER CHALLENGE
3 minutes
EndInterview 1 – Person 1
In Pairs
ACTIVITY TRACKER CHALLENGE
Interview 1 – Person 2In Pairs
3 minutes
End
ACTIVITY TRACKER CHALLENGE
Interview 2 – Person 1 In Pairs
3 minutes
End
ACTIVITY TRACKER CHALLENGE
Interview 2 – Person 2In Pairs
3 minutes
End
ACTIVITY TRACKER CHALLENGE
Define Needs + the ProblemIndividually
3 minutes
End
ACTIVITY TRACKER CHALLENGE
End
10 minutes
Sketch some ideasIndividually
ACTIVITY TRACKER CHALLENGE
4 minutes
EndGet Feedback – Person 1
In Pairs
ACTIVITY TRACKER CHALLENGE
4 minutes
EndGet Feedback – Person 2
In Pairs
ACTIVITY TRACKER CHALLENGE
Review Problem DefinitionIndividually
3 minutes
End
ACTIVITY TRACKER CHALLENGE
End
5 minutes
Create your SolutionIndividually
ACTIVITY TRACKER CHALLENGE
Get Feedback – Person 1In Pairs
3 minutes
End
ACTIVITY TRACKER CHALLENGE
Get Feedback – Person 2In Pairs
3 minutes
End
ACTIVITY TRACKER CHALLENGE
Congratulations!
Now continue learning, thinking and iterating!
Startup Braga is an initiative from InvestBraga - Agency for Economic Development.
