SHPE #NILA2015 - Social Media & Digital Organizing for Nonprofits

Social Media & Digital Organizing

for Nonprofits

Created by Juan Vasquez, prepped for @SHPE #NILA2015

I’m Juan. @JuanSVas on Twitter.

Feel more comfortable

using social media

to accomplish

organizational goals.

#NILA2015

•Create Purpose

• Tell Stories

• Organize

@JuanSVas

Create PurposeAlignmentChampions

#NILA2015

Alignment #NILA2015

Bueno

Social Media

Everything ElseEverything Else

NO Bueno

Social Media

Champions

You

Champ #1

Champ #2 Champ

#3

Champ #4

= friend

@JuanSVas

Blogging

help

Tomas

Tell StoriesContentData

@JuanSVas

Content

✤ Templates

✤ Load up

✤ Spread it out

#NILA2015

Evergreen = no expiration date

Data

✤ Export

✤ CRM

✤ Guiding light

#NILA2015

Blogging

help

Tomas

Mine

LinkedIn

Blogging

help

Tomas

OrganizeToolsRelationships

@JuanSVas

Tools✤ Enhance your existing efforts

✤ TweetDeck - monitor Twitter conversations

✤ ShortStack - collect data from Facebook Page

✤ Storify - build stories using others’ content

✤ Accurate Append - verify emails, find new info

#NILA2015

Relationships#NILA2015

What’s your goal?

Support is not linear,

be flexible.

ShortStack

Weekly sharing……

Tomas

TwitterTimeout

Social media is fueled by storytelling, both help communities take action

#NILA2015 #ILookLikeAnEngineer*Include a picture, tag @SHPE in it

Tool, Tips, Resources

Text NILA to 754.227.6774

@JuanSVas

Questions?

www.vasquezsays.com

juansvas@gmail.com

Text NILA to 754.227.6774

@JuanSVas