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Google Confidential and Proprietary
What is a GBG?
Voluntary, Motivated Network of Influential Professionals49 managed leaders
26 GBGs, each with a local team
~5 organizers/GBG ⇒ 100's of influencers
55 events in 2014
3,008 attendees (most activity in Q3/Q4)
WW Success Story Winner
What do they do?Events
Workshops
Design Sprints
Lectures
MeetupsVideos
Cases
Google Confidential and Proprietary
2014 H2 Phased Strategy
Understanding Motivating Acting Improving
1:1's with existing GBG Managers
Motivations andExpectations
Needs
Conflicts
Processes
[Re] Energizing existing GBG Managers
Identifying new GBG Managers
Explaining Google's Goals and Benefits for the Community
Opening new GBG's
Inspiring events delivery
Collecting Success Stories
Fostering Collaboration between GBG's
Opening new GBG's
Enabling new content delivery
G-Day-X
Startup Launch-X
Fostering Collaboration with GDG's
Google Confidential and Proprietary
Snapshot at end of Q4
Keeping Brazil into top players
(XP Points)
Q4 (structure):6 new GBG active6 GBGs incubating6 GBGs in pipelineTotal: 26 GBGs (2x)
Q4 (activity):
+328% activity (Q2)52 events4,053 attendees
Google Confidential and Proprietary
GBGs evolution during 2014
biggest growth WW Q3 over Q2: 233%
3rd biggest yearly growth: 180% (note: mgmt only in Q3/Q4)Brazil
Google Confidential and Proprietary
Imagina na Copa: Winner of GBG WW Success Stories Contest!
Featured on GloboNews, online channel of the biggest TV Channel in Brazil (Rede Globo)http://globotv.globo.com/globo-news/globo-news-em-pauta/v/projeto-brasileiro-imagina-na-copa-e-finalista-de-premio-global/3797823/
Google Confidential and Proprietary
GBG's own home!The "GBG Room" is live at the Brazilian Institute of Quality & Productivity (IBQP)
Featured on Facebookhttps://www.facebook.com/Marques.Erica?fref=ts&ref=br_tf
Google Confidential and Proprietary
GBG listed in the TOP10 networks for entrepreneur women on the Internet
Featured on the blog of "Claudia", one of the most influential women's magazinehttp://m.mdemulher.abril.com.br/carreira-dinheiro/como-fazer-networking-conheca-redes-contato-mulheres-internet-798802
Google Confidential and Proprietary
GBG Womenreceives supportfrom SEBRAE/SC
Featured on local blog "Acontecendo Aqui"http://www.acontecendoaqui.com.br/sebraesc-recebe-o-evento-solucoes-google-para-mulheres-empreendedoras/&sa=D&usg=ALhdy297f6Gj2ActmJ7ZsbY9laIeya8wJA
Google Confidential and Proprietary
15 minutes on the radiotalking about the GBG
Featured on Radio Jovem Panhttps://www.youtube.com/watch?v=ra41ii2BOBY
Google Confidential and Proprietary
Launch of GBG Sorocabain main local newspapersFeatured on Diário de Sorocaba and Cruzeiro do Sulhttp://diariodesorocaba.com.br/novo/noticia/231551
http://www.cruzeirodosul.inf.br/materia/583618/facens-tera-encontro-sobre-programa-da-google
Google Confidential and Proprietary
3 GBG Women events, with ~300 entrepreneur women★ 66% of attendees are founder,
partner or CEOs of their companies
★ 100% were satisfied or highly satisfied with the events
Google Confidential and Proprietary
GBG Launch covered by local news
Featured on Jornal de Londrina and Bondehttp://pr.ricmais.com.br/economia/noticias/evento-apoiado-pelo-portal-ric-mais-mostra-o-cenario-atual-das-empresas-startups/
http://www.jornaldelondrina.com.br/londrina/conteudo.phtml?tl=1&id=1507180&tit=Encontro-debate-novas-tecnologias-para-os-negocios
Google Confidential and Proprietary
GBG SalvadorLaunch(Video)
Featured on Youtubehttps://www.youtube.com/watch?v=pSk4Sgg--YU
Google Confidential and Proprietary
Startup events with support from local news and local TV (Record)Featured on RicMais (local news) and RIC/TV Record (Paraná no Ar)http://pr.ricmais.com.br/economia/noticias/evento-apoiado-pelo-portal-ric-mais-mostra-o-cenario-atual-das-empresas-startups/
http://pr.ricmais.com.br/carreira-2/noticias/evento-do-google-bussiness-group-conecta-entusiastas-de-empresas-startups-em-curitiba/
Google Confidential and Proprietary
GBG São Josédos CamposLaunch(Full-day, 300 attendees)
Featured on Youtubehttps://www.youtube.com/watch?v=CmhSJM8sRCc
Google Confidential and Proprietary
GBG Women launchannounced in important entrepreneurshipmagazine
Featured on the online edition of "Pequenas Empresas Grandes Negócios", from Globohttp://revistapegn.globo.com/Noticias/noticia/2014/08/google-lanca-grupo-para-mulheres-empreendedoras-em-goiania.html
Google Confidential and Proprietary
Featured on Startupi, key channel in the brazilian Startup ecosystem http://startupi.com.br/2014/08/saiba-onde-encontrar-um-google-developers-group-ou-um-business-group-perto-de-voce/
GBGs and GDGs presented in relevant Startup Blog
Google Confidential and Proprietary
Big Plans for 2015
- Organizing event in University of California (Berkeley) with IBQP (participation of the mayor of Curitiba)
- GBG Stand on iCities event, with important government and tech industry representatives (5 mayors of international cities, former governor of Paraná, former Google VP, etc)
Google Confidential and Proprietary
Featured on Facebookhttps://www.facebook.com/photo.php?fbid=10152848770574230&set=a.10150459421804230.369662.674514229&type=1&theater
GBG PalmasPlanning 2015 activities
Google Confidential and Proprietary
2-days offsite for planning 2015 GBG activities in a very "brazilian" way ;)
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