Tools for Finding the Right Keywords

Preview:

DESCRIPTION

Website optimization and keyword tools to help your small business' website rank higher in organic (SEO) searches.

Citation preview

1

Small Business Tools for Finding the Right

Keywords

2

Internet Marketing gurus all have one strategy in

common

3

Ranking for the right keywords!

Internet Marketing gurus all have one strategy in

common:

4

Keyword research is time-consuming and often lands at the bottom of your

to-do list!

Alas...

A small business' number 1 priority is its customers and ensuring its products and

services are in top form...

Not researching keywords

5

The internet is loaded with helpful sites that can change a

daunting chore into a fun task.

The good news? You don’t have to spend hours on tedious keyword research

6

The internet is loaded with helpful sites that can change a

daunting chore into a fun task.

The good news? You don’t have to spend hours on tedious keyword research

7

Go to https://adwords.google.com/select/KeywordToolExternal

8

Simply enter a word or phrase, click Search

9

And get a Texas-size list of alternate words and phrases

10

Results are based on local trends and recent monthly searches

Results show the local and global competition for popularity

Use this to narrow down some great alternate keywords

11

Alternately, type in your business URL to see which main keywords are showing up on your website’s search results

12

Go to: https://freekeywords.wordtracker.com/ sign up for free and get access to at least 100 fabulous keyword alternatives

A generic keyword will do, or get specific!

13

You’ll get results of hot keywords that are trending on search engines

14

Paid memberships get you more detailed information on keyword matches and costs for advertising

A generic keyword will do, or even get specific!

15

Go to: http://www.semrush.com/ enter a keyword or phrase

16

Download or export your results:

keyword summary, phrase match report, etc.

17

18

The smart people at SEOBook have a great keyword research tool with an easy and free sign up. Their tool

shows you suggested daily search volumes from Google, Bing, and Yahoo, and it gives price estimates for PPC.

19

Generate keywords using keyword list generatorhttp://tools.seobook.com/keyword-list/generator.php

Or, clean up your keyword lists using the keyword list cleanerhttp://tools.seobook.com/keyword-list-cleaner/stripper.php

20

Summary

Running a business requires tremendous focus on securing clients and customers and ensuring your product or service is

in top form.

Website optimization through hours of keyword research typically ranks lower on the priority scale.

21

Summary

Running a business requires tremendous focus on securing clients and customers and ensuring your product or service is

in top form.

Website optimization through hours of keyword research typically ranks lower on the priority scale.

Let these keyword tools help

22

For more resources...

Blog.MailerMailer.com For all your email marketing needs regarding industry trends, email design and hot topics from MailerMailer

Blog.MoreBusiness.comEverything you've ever needed to know about start-ups, entrepreneurship and small businesses in one neat package

Plus, follow us on Twitter: @MailerMailer

And Join our Fan page: facebook.com/MailerMailerFan