MHR Final Presentation Group 7

Group 7 T-Shirt Project

Caleb Baltes, Valerie Carlson, Mackenzie Chiglo, Turner Schmidt

SalesMifflin Cart:

● Shirts Sold: 537● Total paid: $12,645.86● Total collected (no shipping or tax): $9656.45● Profit: $1634.48 (16.9%, based on total collected)

Other Carts:● SVA: 78 shirts - $952.26 revenue● High School: 66 shirts - $500.64 revenue● Pi Beta Phi: 12 shirts - $396.20 revenue

Totals:● Revenue: $11,505.55 (no tax, shipping) ● Collected: $14,494.96 (with tax, shipping)● Profit: $1634.48● Items sold: 693

Customers

● UW-Madison Students● Mifflin attendees visiting

from other schools/cities● Students who use

Facebook● Our own personal

Facebook friends that were invited

Designs

How We Sold

● Facebook Event● Invited all of our friends

to the page● Over 1,600 RSVP’d as

“Attending”● We made the event date

the day the cart actually ended so people knew the deadline to put in an order

Challenges

● Making sure the shirts ship in time

● Working with Steve to choose a day to end the cart

● Finalizing the design in collaboration with Steve’s artists

● Answering questions from customers on Facebook

Key Lessons & Advice

Lessons● If you have a deadline such

as an event, end carts early to avoid stress

● Find an event or market that people are genuinely excited about

● Make your design fit the market

Advice● Avoid saying for a “class

project,” market your design as the design.

● Make a professional looking facebook page and use social media to market

● Get designs set early and maximize the duration of the cart

Performer AlunaGeorge wearing our shirt while performing at Revelry Music and Arts Festival

Questions?Thank You!