How to make our promotions truly Irresitible

Mastermind Credo

For Customers

We Will Always Work For The Need Of Micro, Small And Medium Enterprises And For The Individual Entrepreneurs. We Will Always

Learn, Upgrade And Develop Our Capacities To Serve Them, To Empower Them, To Develop Their Confidence And Make Them

Successful And Happy In Life.

How to Make our promotions truly Irresistible

By Rinki Singh & Inspired From

How to Make your offer truly Irresistible

By Lisa Sasevich

Objective

Unveiling (Close to) An Exemplary Marketing Driven Promotional Event to the “Specific Audience” who we meet personally

Our Core Purpose:Building SME’s, Building Nation

Mastermind Credo

For Customers

We Will Always Work For The Need Of Micro, Small And Medium Enterprises And For The Individual Entrepreneurs. We Will Always

Learn, Upgrade And Develop Our Capacities To Serve Them, To Empower Them, To Develop Their Confidence And Make Them

Successful And Happy In Life.

Let’s Understand What A Preview Event is?

That first ever encounter of the audience with us or our brand through a FREE Seminar

“How to Craft it most effectively that will make it concretely result driven”?

Five steps of POSITIOING an Ideal Preview Event

Position YOURSELFPosition

YOURSELF

Positioning the TRANSFORMATION

you uniquely provide

Positioning the TRANSFORMATION

you uniquely provide

Position Your AUDIENCE

Position Your AUDIENCE

Position Your TALK

Position Your TALK

Position Your OFFER

Position Your OFFER

Position YOURSELF

• Who are You?• What

Credibility do you have

• Why should people listen to you?

• What distinguishes you from rest?

Questions??? An Opportunity to talk about

• Key Results?• Media Coverage• Great Lines of

Testimonials• Remarkable

Achievements happened to your clients with the help of your content

Point to remember

CredibilityCredibility VulnerabilityVulnerability The BEST way to BE

Respect Connect Both are Integral

Positioning the TRANSFORMATION

As small as one line – what is that people would get the outcome / transformation as a whole

Ex – Financial Service Providers“This is for people who want to be making big fast money, in shortest possible time”

For Mastermind Training?“This is for those who want to be the MARKET LEADER into the respective business you are in”

Positioning your AUDIENCE

This is for you If _______________ Example – Creche / Gym

For Mastermind Training

1.This is for you If _______________2.This is for you If _______________3.This is for you If _______________4.This is for you If _______________5.This is for you If _______________

Positioning your TALK

Main Points of the Seminar

Positioning your Offer(ing)

• Signature Move• Sell without being Salesy• Let’s Have a Partnership from the start

To Summarise

What is the Transformation we want to provide? What offer will make our Customers want to buy? Is it Leveraged (Can it be offered to enough people?) Do you Love it?

18

Our Motto Is:

Make Remarkable Contributions &

Achieve Greatness

Can We?

Yes We Can & We WIll