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A revised and updated introduction on ways to use smartphones to share multimedia content (audio and video) with your audience.
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Charlie Meyerson MeyersonStrategy.com
linkedin.com/in/cmeyerson 708-TEQ-NEWS
Twitter: @Meyerson
Who am I ... and why am I here? I worked here for 13 years:
Who am I ... and why am I here? But
before and a:er
that, I worked in radio news for
more than 20 years:
Who am I ... and why am I here? But
before and a:er
that, I worked in radio news for
more than 20 years:
Who am I ... and why am I here? But
before and a:er
that, I worked in radio news for
more than 20 years:
The smartphone: Radio’s new repor%ng and delivery channel
Radio edi@ng then (c. 1984)
Cut and paste ... meant cut and paste.
Radio edi@ng then (c. 1984)
Cut and paste ... meant cut and paste.
hBp://pauleaston.blogspot.com/2011/02/first-‐cut-‐is-‐deepest.html
Radio edi@ng now
Cut and paste are just menu items.
Radio repor@ng then (c. 1984)
Recorder (typically, casseBe; later MD or SD) + VoiceAct (or alligator clips) + Hunt for a phone that would unscrew
Radio repor@ng now
Radio repor/ng now: iPhone + Twisted Wave (etc.) app
hBp://twistedwave.com/mobile (or search iTunes store)
TV repor@ng then (c. 1988)
hBps://screen.yahoo.com/al-‐franken-‐reports-‐via-‐satellite-‐000000153.html
(Or so we thought, maybe.)
TV repor@ng now Ustream, Google Hangouts, others, make it possible to
broadcast live from anywhere you can get a phone signal:
hBp://www.ustream.tv/recorded/22713934
It’s not the future. It’s now.
• A team of reporters at FM News 101.1 covered Chicago live for a year, o:en with just an iPhone and -‐-‐ some@mes -‐-‐ a laptop:
• All sound recorded with just an iPhone: hBp://soundcloud.com/meyerson/final-‐farewell-‐to-‐a-‐chicago
• Live broadcasts, too – plugging the iPhone into a mult box.
Google Voice: A great tool.
Things you can do with Google Voice • Record incoming phone calls. (Note: Before recording, you must get your subject's
permission: "May I record this for possible use on the air and on the Internet?”) • Press 4 to record, and 4 to stop. • When done, return to Google.com/voice, where you can download the file for
edi@ng or email a link to the file (instead of the whole file as an annoying aBachment).
Things you can do with Google Voice
• You can download Google Voice files and
use them as the substrate for a slideshow
or other visual presenta@on.
• Or you can upload them (for free!) to
SoundCloud.com, and place the audio file in
your mul@media presenta@ons, or share it
through social media (TwiBer, Facebook).
What do you need to be a mobile journalist?
(Beyond, of course, the essen@al skills of knowing how to write, how speak, how to spot a good image, how to tell a story, how to be fair, and all the rest ... ?)
What do you need to be a mobile journalist?
• One smartphone. • Really, that’s it.
• But if you insist ...
What do you need to be a mobile journalist?
Also helpful: • XLR connec@ng cable to plug
into mult boxes, mics + longer XLR cable (so you can sit down).
• Laptop (with op@onal cell card).
• Bluetooth keyboard (for typing quickly on a smartphone).
• External baBery for smartphone.
• Connec@ng cables (USB) for faster connec@on between phone and laptop.
• Case with branding on it.
What do you need to be a mobile journalist?
Also helpful: • XLR connec@ng cable to plug
into mult boxes, mics + longer XLR cable (so you can sit down).
• Laptop (with op@onal cell card).
• Bluetooth keyboard (for typing quickly on a smartphone).
• External baBery for smartphone.
• Connec@ng cables (USB) for faster connec@on between phone and laptop.
• Case with branding on it.
What do you need to be a mobile journalist?
Also helpful: • XLR connec@ng cable to plug
into mult boxes, mics + longer XLR cable (so you can sit down).
• Laptop (with op@onal cell card).
• Bluetooth keyboard (for typing quickly on a smartphone).
• External baBery for smartphone.
• Connec@ng cables (USB) for faster connec@on between phone and laptop.
• Case with branding on it.
What do you need to be a mobile journalist?
Also helpful: • XLR connec@ng cable to plug
into mult boxes, mics + longer XLR cable (so you can sit down).
• Laptop (with op@onal cell card).
• Bluetooth keyboard (for typing quickly on a smartphone).
• External baBery for smartphone.
• Connec@ng cables (USB) for faster connec@on between phone and laptop.
• Case with branding on it.
What do you need to be a mobile journalist?
Also helpful: • XLR connec@ng cable to plug
into mult boxes, mics + longer XLR cable (so you can sit down).
• Laptop (with op@onal cell card).
• Bluetooth keyboard (for typing quickly on a smartphone).
• External baBery for smartphone.
• Connec@ng cables (USB) for faster connec@on between phone and laptop.
• Case with branding on it.
What do you need to be a mobile journalist?
Also helpful: • XLR connec@ng cable to plug
into mult boxes, mics + longer XLR cable (so you can sit down).
• Laptop (with op@onal cell card).
• Bluetooth keyboard (for typing quickly on a smartphone).
• External baBery for smartphone.
• Connec@ng cables (USB) for faster connec@on between phone and laptop.
• Case with branding on it.
What do you need to be a mobile journalist?
Also helpful: • XLR connec@ng cable to plug
into mult boxes, mics + longer XLR cable (so you can sit down).
• Laptop (with op@onal cell card).
• Bluetooth keyboard (for typing quickly on a smartphone).
• External baBery for smartphone.
• Connec@ng cables (USB) for faster connec@on between phone and laptop.
• Case with branding on it.
So ....
Meyerson Strategy
That’s how you get news into a smartphone.
Meyerson Strategy
How do we get it out?
Meyerson Strategy
A free app (Pandora or Flipboard or Zite for radio news)
Meyerson Strategy
tinyurl.com/GetRiveted
You pick your radio news
Meyerson Strategy
You pick your categories
Meyerson Strategy
You decide when to skip or pause
Meyerson Strategy
You search for stories you want
Meyerson Strategy
You share individual stories
Meyerson Strategy
You share individual stories
Meyerson Strategy
You listen and explore
Meyerson Strategy
You listen and explore
Meyerson Strategy
You can press Play and …
Meyerson Strategy
Traffic on your terms
Meyerson Strategy
… and it’s free
Meyerson Strategy
Rivet Radio News
Meyerson Strategy
tinyurl.com/GetRiveted
tinyurl.com/JournClass
Charlie Meyerson MeyersonStrategy.com
linkedin.com/in/cmeyerson Charlie@MeyersonStrategy.com
708-TEQ-NEWS Twitter: @Meyerson
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