Update your space( Marketing plan)

WHAT’S THE APP ABOUT?

HOW DO YOU GET UPDATES ABOUT YOUR VARIOUS PRODUCTS IN STORE

HOW DO YOU PLAN TO GRAB FANCY GOODS MATERILAS BEFORE THEY GET SOLD OUT

ARE YOU GOING TO VISIT EVERY STORE IN YOUR LOCATION FOR A SHIRT AND JEANS

AREN’T YOU TIRED OF THIS OLD TRADITIONAL WAY TO STAY UPDATED ABOUT MARKET

I CAN’T DO THIS ANYMORE

HOW ABOUT DOING ALL THIS ON YOUR MOBILE

THAT’S RIGHT!!!! ON YOUR MOBILE WITH A SIMPLE APP

“UPDATE YOUR SPACE” DOES ALL THE WORK FOR YOU. IT ANALYSES MARKET IN YOUR LOCATION AND INFORM YOU ABOUT THE UPDATES UPON YOUR INTERESTS.

BUT HOW CAN “UPDATE YOUR SPACE” DO THIS ?

OUR MARKETERES MAKE DEALS WITH EVERY STORES.

WE REACH OUR CUSTOMER THROUGH ADVERTISEMENTS IN THE STORES

AND SOCIAL MEDIA

AT THE END OF THE DAY CUSTOMER IS HAPPY RETAILER IS HAPPY

ALL HAPPIES…..!!!!!!

OUR TARGET SEGEMENT IS THE CUSTOMERS WHO FOLLOW LATEST TRENDS AND FASHIONS

RESEARCH SAYS WOMEN BETWEEN 15-35 YEARS ARE THE MOST ATTACHED TO FASHION AND LATEST TRENDS

OUR GOAL IS TO HELP CUSTOMERS FROM VISITING EACH AND EVERY STORE BY GIVING THEM UPDATES ABOUT MARKET THROUGH OUR APP

WITH SPECIAL FOCUS ON TARGET SEGMENT.

• TOTAL NUMBER OF APP DOWNLOADS • PERCENTAGE OF TARGET SEGMENT USING APP • CUSTOMER FEEDBACK • PERCENTAGE INCREASE IN SALES OF GOODS ADVERTISED

PERFORMANCE BENCHMARKS

KEY COLLABORATORS OF THIS APP ARE • RETAILERS • BRAND STORES • ADVERTISING AGENCIES

IT’S MOST POTENTIAL COMPITITORS ARE

THESE APPS UPDATE CUSTOMERS WHICH GOOD HAVE ENTERED INTERNATIONAL

MARKET AND BEING SOLD SOON

GOOD NEWS IS THESE IS NO FIRM WHICH HAS THE SAME MOTTO AS OURS

CUSTOMERS CAN BE ADVANTAGEOUS BECAUSE THIS APP IS

COLLABORATERS ARE ADVANTAGEOUS BECAUSE

PRICE OF PREMIUM VERSION OF OUR APP

ONE $ PER MONTH

AS CHEAP AS 1$ BECAUSE

•

•

•

CUSTOMERS

COLLABORATERS

COMMUNICATING WITH RETAILERS AND BRAND

STORES THROUGH MARKETERS

COMMUNICATING WITH CUSTOMERS THROUGH

IF YOU ARE EXCITED TO USE THIS APP

SO THE COMPLETE MARKETING PROCESS IS

CUTTING DEALS

WITH RETAILERS

AND

BRAND STORE

THROUGH

MARKETERS

ATTRACTING CUSTOMERS THROUGH ADVERTISEMENTS AND SOCIAL MEDIA

EVALUATING PERFORMANCE THROUGH

SUMMARY

DISCLAIMAR

Created by S.Pavan Krishna, IIT Madras, During a marketing management internship by Prof.Sameer Mathur, IIM Lucknow.