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NET-A-PORTER.COMNET-A-PORTER.COM
By: Brittany Durham
Reach for success
Ad Example
Budget
$ 182,000 total
$2,000 Pinterest winner
$180,000 Google Adwords
+
=
Target Audience WomenAges 18-35
69% of
consumers
who have
found an item
they’ve
purchased or
wanted to
purchase Net-A-Porter Fashion LoverWeekBe
involved
Pin it to win it70% Women
Facebook700 million world wide
userBiggest usage spikes
weekdays 11:00 a.m., 3:00 p.m. and 8:00 p.m. ET
Get Involved
Communicate
BloggingBuild an audienceInformEngageKeywords
Goals
Social MediaCommunicate
EngageIncrease Traffic
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