Key Learnings For Brand Marketers - SXSW 2016

Key Takeaways For Brand Marketers SXSW 2016

When POTUS speaks at SXSWYou know the event is evolving

This year is just the beginning of the age of consumer VR

Content is being developed in new waysTo reach diverse audiences

To win at SXSWLook to balance culture and cool

Today social media is an extensionOf all influencers’ personal brands

Think of your consumer As your employee

Word of mouth Is still a powerful driver for brands

Social movements are often about The moment and not the cause

Put your product at the heartOf any SXSW brand activation

Focus on the last impression too When considering customer experience

Thanks

Marketing