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Setting Goals
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What are “Goals”?
What do “Goals”
represent?
How are “Goals” established?
What are the characteristics
of
“Good Goals”?
Who sets the goals?
Why do some goals attract larger attention?
Some pertinent questions –
• Should goals be futuristic?• Is ambition a virtue, or a curse?• Should goals challenge
established equilibriums?
How do goals fit into the
strategic plans, mission and vision of an
organization?
Mission(The philosophical logic)
Strategy(The economic-action
logic)Policies
Activities(Configured &
Performed)Resource Allocation
Exec
utio
n
The Funnel
VISION(Mix of head and
heart)
G O A L S
Action Plan Grid –
Stage
DescriptionPersons Involved Action Stages Time-
frame
When completed
Deviations
1
2
3
4
5
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