View
695
Download
4
Category
Tags:
Preview:
Citation preview
Laura DoughtyVolunteering Matters
My favourite brand is:Timeless – but updatedRecognisable – without being boring Has heritage – without being stuck in the mudManages to remain current – while maintaining brand integrityIs quirky – without being a gimmick
Award winningPunches above its weight Has a ‘love’ and hate’ profile on facebook
……and is made from beer (or at least a by product)!
5 reasons I Marmite
1. It’s got heritage
2. It’s not Vegemite!
3. Makes hatred a virtue!
4. It’s in the vernacular….
5. It’s not as big as you think
Visit the CharityComms website to
view slides from past events, see what
events we have coming up and to
check out what else we do:
www.charitycomms.org.uk
Conference
2 July 2015
London
Brand development:
building a brand that
deliversSponsored by
WiFi: RRPN1
Password: kmrhja12
#charitybrand
Recommended