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Mustard is that often unexpected flavour added to dishes to give it that extra zing... and that’s exactly how we see ourselves. We are more than just a creative and digital agency; we are built to work smarter, faster, and more effectively, to help improve the future of our clients’ brands by adding in that extra bit of flavour. We don’t see ourselves as just an agency - but more as trusted partners and collaborators in your business. The world is full of inspired people, great ideas and new markets ready to be opened up… and we can’t wait to be a part of it with you. Enjoy this small taste of our Corporate Identity projects. We look forward to adding flavour to your brand. CORPORATE IDENTITY CREDENTIALS

CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

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Page 1: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

Mustard is that often unexpected flavour added to dishes to give it that extra zing... and that’sexactly how we see ourselves. We are more than just a creative and digital agency; we are builtto work smarter, faster, and more effectively, to help improve the future of our clients’ brands byadding in that extra bit of flavour. We don’t see ourselves as just an agency - but more as trustedpartners and collaborators in your business. The world is full of inspired people, great ideas andnew markets ready to be opened up… and we can’t wait to be a part of it with you. Enjoy thissmall taste of our Corporate Identity projects. We look forward to adding flavour to your brand.

CORPORATE IDENTITY CREDENTIALS

Page 2: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

BRANDING SERVICES

First impressions last. We develop custom identities that perfectly position your brand,improve recognition, create trust, inspire employees and generate new customers.

BRAND ARCHITECTURE

BRAND POSITIONING

PRESENTATIONSCREATIVE DIRECTION DESIGN

LOGOSBRAND AUDITSSTRATEGY STATIONERY

BRAND GUIDELINES

Page 3: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

LOGO DESIGNS

Page 4: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

LOGO DESIGNS

Page 5: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

LOGO DESIGNS

Page 6: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

LOGO DESIGNS

Page 7: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

LOGO DESIGNS

itc

Page 8: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

Congratulations to

Andries Kgosana &Kamal Ramdialon their 5 year service awards!

routes

loads

courier

fuel

gatekeeperwe’ve started a NEW journey

on the road with...

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque ullamcorper varius enim non ullamcorper.

Curabitur ultrices feugiat ante, a faucibus justo condimentum nec. Sed ultricies aliquam nulla eget cursus. Duis

commodo enim ut nibh egestas, nec molestie elit tempor. Nunc elementum maximus nisl vitae efficitur. Integer

facilisis, nibh sed porttitor imperdiet, felis justo pulvinar quam, eu lobortis lectus massa eu ligula. Duis a nisi

magna. Duis commodo enim ut nibh egestas, nec molestie elit tempor. Nunc elementum maximus nisl vitae

efficitur.

In mattis, nibh sit amet tincidunt consectetur, augue risus blandit odio, a finibus nisi lorem a felis. Donec vulputate,

odio non aliquet pulvinar, ex nulla fermentum nulla, ut elementum velit neque eget ante. Nunc ornare mi eget justo

aliquet, sit amet porta augue congue. Morbi facilisis mollis sem, eu porttitor nibh elementum vel.

Happy reading...

David Slotow, CEO

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque ullamcorper varius enim non ullamcorper. Curabitur

ultrices feugiat ante, a faucibus justo condimentum nec. Sed ultricies aliquam nulla eget cursus. Duis commodo enim ut nibh

egestas, nec molestie elit tempor. Nunc elementum maximus nisl vitae efficitur. Integer facilisis, nibh sed porttitor imperdiet,

felis justo pulvinar quam, eu lobortis lectus massa eu ligula. Duis a nisi magna.

then now

ourrebrand

newapps

new offices

Lorem ipsum dolor sit amet,

consectetur adipiscing elit. Diamonis

ullamcorper varius enim non ala para

ullamcorper. Curabitur ultrices ante,

faucibus justo condimentum nec.

Tripsheet - 201605/0007

BFS GautengS

View results

Shell Ultra City2 Entities / 8 Invoices01

Entity Visit

BFS Gateway3 Entities / 12 Invoices03

Entity Visit

BFS Gateway3 Locations / 12 Invoices04

BFS Gateway3 Locations / 12 Invoices

17:15 05

02/14 completed 12%

Starting Location

Completed

12:30

00:30Estimated ETA

00:30Estimated ETA

151 smith street, sandton, johannesburg

#welovetrucks

Design by mustard.

Get in touch with us...

tel 011 531 3400 email [email protected] offices 1st Floor, Gresswold Center, 10 Knowle Place, Gresswold, Johannesburg

Dear Stan,

new websiteLorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque ullamcorper varius enim non

ullamcorper. Curabitur ultrices, a faucibus justo condimentum nec. Sed ultricies aliquam nulla eget cursus.

Duis commodo enim ut nibh egestas, nec molestie elit tempor. Nunc elementum maximus nisl vitae efficitur.

Integer facilisis, nibh sed porttitor imperdiet, felis justo pulvinar quam, eu lobortis lectus massa eu ligula.

Fleet visiblitymade simple.Trying to manage the complexity of managing the costs, operational and maintenance requirements of running a fleet can be taxing. Trackmatic’s Fleet management solution takes that pain away.

LEARN MORE

HOME TRACKMATIC SOLUTIONS PRODUCTS CLIENTS CONTACT

coming so

on

LoadsPrimary Transport

For primary transporters & hauliers to

gain better control of their fleet & extend

the visibility of their loads to their

customers on a real-time basis. An

extensive, feature-rich mobile

application which addresses every daily

function required of a driver whilst

improving operational efficiency, driver

behaviour & reducing risk.

RoutesSecondary Distribution

Trackmatic's secondary distribution

solution gives you real-time visibility &

insightful analytics about your daily

routes as they are happening. With a

proprietary On-Road Execution™

solution, not only do you know what is

going on at all times, but with our

customer interaction features, so do

your customers.

CourierCourier Services

Our Courier solution aims to provide you

with the means to inform & update your

customers with real-time information

on the location of their parcels & all

aspects of the delivery and collection

process. From individual parcels to

large consignments you can have

complete control & visibility of your

courier infrastructure.

our solutions

our solution roadmap

ControlEarly 2017

LoadsDec 2016

PlannerEarly 2017

GatekeeperEarly 2017

T.E.A.MEarly 2017

RoutesDec 2016

InsightsEarly 2017

AVTDec 2016

FleetEarly 2017

FuelEarly 2017

CourierEarly 2017

download our corporate profile

newsletter October 2016

CORPORATE BRANDING SAMPLES

Page 9: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

CORPORATE BRANDING SAMPLES

Page 10: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

Download Brochure >

We can’t give it all away just yet,so here is a sneak peek...

Say HELLO to the new PETER...

CSRMLorem ipsum dolor sit amet, consectetur

adipiscing elit. Aenean porttitor mi sapien, id porta mauris porttitor ac. Nulla laoreet arcu in euismod semper. Mauris vitae e�citur nibh.

Cras at vestibulum felis. Integer in leo et diam varius iaculis.

Download Brochure > Download Brochure >

AdvertisingLorem ipsum dolor sit amet, consectetur

adipiscing elit. Aenean porttitor mi sapien, id porta mauris porttitor ac. Nulla laoreet arcu in euismod semper. Mauris vitae e�citur nibh.

Cras at vestibulum felis. Integer in leo et diam varius iaculis.

InteractionLorem ipsum dolor sit amet, consectetur

adipiscing elit. Aenean porttitor mi sapien, id porta mauris porttitor ac. Nulla laoreet arcu in euismod semper. Mauris vitae e�citur nibh.

Cras at vestibulum felis. Integer in leo et diam varius iaculis.

Brand AwarenessLorem ipsum dolor sit amet, consectetur

adipiscing elit. Aenean porttitor mi sapien, id porta mauris porttitor ac. Nulla laoreet arcu in euismod semper. Mauris vitae e�citur nibh.

Cras at vestibulum felis. Integer in leo et diam varius iaculis.

designed by mustard marketingUpdate profile | Unsubscribe | Contact Us

Download Brochure >

GET STARTED >

CelebrateMandelaDay18 July 2016

CORPORATE BRANDING SAMPLES

Page 11: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

CORPORATE BRANDING SAMPLES

Page 12: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

Congratulations to

Andries Kgosana &Kamal Ramdialon their 5 year service awards!

routes

loads

courier

fuel

gatekeeper

we’ve started a NEW journey

on the road with...

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque ullamcorper varius enim non ullamcorper.

Curabitur ultrices feugiat ante, a faucibus justo condimentum nec. Sed ultricies aliquam nulla eget cursus. Duis

commodo enim ut nibh egestas, nec molestie elit tempor. Nunc elementum maximus nisl vitae efficitur. Integer

facilisis, nibh sed porttitor imperdiet, felis justo pulvinar quam, eu lobortis lectus massa eu ligula. Duis a nisi

magna. Duis commodo enim ut nibh egestas, nec molestie elit tempor. Nunc elementum maximus nisl vitae

efficitur.

In mattis, nibh sit amet tincidunt consectetur, augue risus blandit odio, a finibus nisi lorem a felis. Donec vulputate,

odio non aliquet pulvinar, ex nulla fermentum nulla, ut elementum velit neque eget ante. Nunc ornare mi eget justo

aliquet, sit amet porta augue congue. Morbi facilisis mollis sem, eu porttitor nibh elementum vel.

Happy reading...

David Slotow, CEO

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque ullamcorper varius enim non ullamcorper. Curabitur

ultrices feugiat ante, a faucibus justo condimentum nec. Sed ultricies aliquam nulla eget cursus. Duis commodo enim ut nibh

egestas, nec molestie elit tempor. Nunc elementum maximus nisl vitae efficitur. Integer facilisis, nibh sed porttitor imperdiet,

felis justo pulvinar quam, eu lobortis lectus massa eu ligula. Duis a nisi magna.

then now

ourrebrand

newapps

new offices

Lorem ipsum dolor sit amet,

consectetur adipiscing elit. Diamonis

ullamcorper varius enim non ala para

ullamcorper. Curabitur ultrices ante,

faucibus justo condimentum nec.

Tripsheet - 201605/0007

BFS GautengS

View results

Shell Ultra City2 Entities / 8 Invoices01

Entity Visit

BFS Gateway3 Entities / 12 Invoices03

Entity Visit

BFS Gateway3 Locations / 12 Invoices04

BFS Gateway3 Locations / 12 Invoices

17:15 05

02/14 completed 12%

Starting Location

Completed

12:30

00:30Estimated ETA

00:30Estimated ETA

151 smith street, sandton, johannesburg

#welovetrucks

Design by mustard.

Get in touch with us...

tel 011 531 3400 email [email protected] offices 1st Floor, Gresswold Center, 10 Knowle Place, Gresswold, Johannesburg

Dear Stan,

new websiteLorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque ullamcorper varius enim non

ullamcorper. Curabitur ultrices, a faucibus justo condimentum nec. Sed ultricies aliquam nulla eget cursus.

Duis commodo enim ut nibh egestas, nec molestie elit tempor. Nunc elementum maximus nisl vitae efficitur.

Integer facilisis, nibh sed porttitor imperdiet, felis justo pulvinar quam, eu lobortis lectus massa eu ligula.

Fleet visiblitymade simple.Trying to manage the complexity of managing the costs, operational and maintenance requirements of running a fleet can be taxing. Trackmatic’s Fleet management solution takes that pain away.

LEARN MORE

HOME TRACKMATIC SOLUTIONS PRODUCTS CLIENTS CONTACT

coming so

on

LoadsPrimary Transport

For primary transporters & hauliers to

gain better control of their fleet & extend

the visibility of their loads to their

customers on a real-time basis. An

extensive, feature-rich mobile

application which addresses every daily

function required of a driver whilst

improving operational efficiency, driver

behaviour & reducing risk.

RoutesSecondary Distribution

Trackmatic's secondary distribution

solution gives you real-time visibility &

insightful analytics about your daily

routes as they are happening. With a

proprietary On-Road Execution™

solution, not only do you know what is

going on at all times, but with our

customer interaction features, so do

your customers.

CourierCourier Services

Our Courier solution aims to provide you

with the means to inform & update your

customers with real-time information

on the location of their parcels & all

aspects of the delivery and collection

process. From individual parcels to

large consignments you can have

complete control & visibility of your

courier infrastructure.

our solutions

our solution roadmap

ControlEarly 2017

LoadsDec 2016

PlannerEarly 2017

GatekeeperEarly 2017

T.E.A.MEarly 2017

RoutesDec 2016

InsightsEarly 2017

AVTDec 2016

FleetEarly 2017

FuelEarly 2017

CourierEarly 2017

download our corporate profile

newsletter October 2016

CORPORATE BRANDING SAMPLES

Page 13: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

CORPORATE BRANDING SAMPLES

Page 14: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

CORPORATE BRANDING SAMPLES

Page 15: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

CORPORATE BRANDING SAMPLES

Page 16: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

CORPORATE BRANDING SAMPLES

Page 17: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

CORPORATE BRANDING SAMPLES

Page 18: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

CORPORATE BRANDING SAMPLES

Page 19: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

CORPORATE BRANDING SAMPLES

Page 20: CORPORATE IDENTITY CREDENTIALS - … · BRAND ARCHITECTURE BRAND POSITIONING CREATIVE DIRECTION DESIGN PRESENTATIONS STRATEGY BRAND AUDITS LOGOS STATIONERY ... itc. Congratulations

SAYHELLO+27 21 418 5555 | [email protected] | www.mustard.agency

THANK YOU