Coffee Insights based on social media Chatter 2015

STANDICESCOFFEE INDUSTRYINSIGHTS2015

Report generated for OnCoffeeMakers.com

Monthly Chatter Trends(Worldwide)

October 2015

September 2015

Standices Coffee Industry Insights 20152

Monthly Chatter Trends(Worldwide)

July 2015

August 2015

Standices Coffee Industry Insights 2015 3

Monthly Chatter Trends(Worldwide)

June 2015

May 2015

Standices Coffee Industry Insights 20154

Monthly Chatter Trends(Worldwide)

March 2015

April 2015

Standices Coffee Industry Insights 2015 5

Monthly Chatter Trends(Worldwide)

February 2015

January 2015

Standices Coffee Industry Insights 20156

Monthly Chatter Trends(Worldwide)

November 2014

December 2014

Standices Coffee Industry Insights 2015 7

Morning

Coffee is very often associated with morning

Morning79%

Night14%

Afternoon14%

Standices Coffee Industry Insights 20158

Overall Worldwide Chatter Trends (Last 1 Year Period)

Hot Chocolate and Hot Tea

Hot Chocolate and Hot Tea is often associate with Coffee

Standices Coffee Industry Insights 2015 9

Overall Worldwide Chatter Trends (Last 1 Year Period)

Overall Worldwide Chatter Trends (Last 1 Year Period)

Standices Coffee Industry Insights 201510

Top Keywords & Sentiment

Green – PositiveRed – NegativeBlue - Neutral

Overall Chatter Trends (Last 1 Year Period)

Top Hashtag & Sentiment

Green – PositiveRed – NegativeBlue - Neutral

Standices Coffee Industry Insights 2015 11

Chatter Worldwide

Standices Coffee Industry Insights 201512

*Above data based on a sample of about 110,000 contributions about coffee

Chatter - United States(Last 1 Year Period)

Standices Coffee Industry Insights 2015 13

Chatter - United Kingdom(Last 1 Year Period)

Standices Coffee Industry Insights 201514

Chatter - Canada(Last 1 Year Period)

Standices Coffee Industry Insights 2015 15

Chatter - Indonesia(Last 1 Year Period)

Standices Coffee Industry Insights 201516

Chatter - Philippines(Last 1 Year Period)

Standices Coffee Industry Insights 2015 17

Chatter - Argentina(Last 1 Year Period)

Standices Coffee Industry Insights 201518

Chatter - Thailand(Last 1 Year Period)

Standices Coffee Industry Insights 2015 19

Chatter - Mexico(Last 1 Year Period)

Standices Coffee Industry Insights 201520

Chatter - Brazil(Last 1 Year Period)

Standices Coffee Industry Insights 2015 21

Chatter - Poland(Last 1 Year Period)

Standices Coffee Industry Insights 201522

Chatter - Singapore(Last 1 Year Period)

Standices Coffee Industry Insights 2015 23

Demographics of Online Chatters(Worldwide)

Standices Coffee Industry Insights 201524

*Above data based on a sample of about 1800 recent online users who talk about coffee

Big Data Analytics

www.standices.com