7 Key Ways To Drive Revenue Using LinkedIn

Presented By: Marge Bieler, Communications Knowledge Manager at Movero Inc.

Founder of RareAgent770-367-2795

Marge.bieler@moveroinc.com

7 Key Ways to Drive Revenue Using LinkedIn

“The one thing I know is that we don’t know what we don’t know” -Werner Erhard

AGENDA:

– Creating SEO Profile– Getting Your Message Out Virtually– Advanced Searches and Saved Searches– Leveraging Your Connections – What Groups to Join & Companies to Follow– Messaging Effectively– Organizing Your Connections

7 Key Ways to Develop LI Profile to Drive Sales

Creating SEO Profile

Checklist Tag Line Key Words – SEO Updates Education URL’s Twitter Summary Applications References

“The answer my friend, is twittering in the wind.” – Bob Dylan

Getting Your Message Out Virtually

Social Media Meet LinkedIn:

Post Twitter on LI Use Hashtags - #in or #li Leverage Newsfeeds Leverage Connections Share in Groups Connect with Others

Advanced Search and Saved Search Search on title/role Use Boolean Search Retrieve/Update Searches Weekly Export Connections

Advanced Searches and Saved Searches

Tip - “Identify who we know that knows who we want to know.™” – Business Development University

Leveraging Connections Tip – Share “Other’s” Updates Updates - Filter on More Review Connection’s

Recommendations Leverage “2nd” Connections Export Connections Share Posts with Groups/Others

What Groups to Join

Join 25-50 Groups Group Types – Select Carefully Consider Creating a Group Retrieve Updates Weekly Post in Groups 2 x a Week

Following Companies Research Company Leverage Shared Connections View Advanced Statistics Follow Companies Leverage Advanced Filters

Messaging Effectively – People Connecting

People Connecting - “identify who we know that knows who we want to know.™” – Business Development University

Client Relationship Connecting – use your client’s electronic rolodex and identify ideal introductions for yourself

Group Connecting – be where your buyers want to be

Q&A Connecting – identify your buyers interests (Q&A on topics)

Rapport Building – identify ways to build rapport before connecting

Messaging Effectively – Client ConnectingA single rose can be my garden... a single friend, my world. ~Leo Buscaglia

People Connecting - “identify who we know that knows who we want to know.™” – Business Development University

Client Relationship Connecting – use your client’s electronic rolodex and identify ideal introductions for yourself

Group Connecting – be where your buyers want to be

Q&A Connecting – identify your buyers interests (Q&A on topics)

Rapport Building – identify ways to build rapport before connecting

Example of a message being sent to a member of a group:

“Thank you for attending yesterday’s podcast or webcast. We have a complementary white paper that goes along with that webcast I’d like to share with you. We also have a series of webcasts in the same area coming up. I’d like to have you join my network so I can share those with you as they become available.”

Messaging Effectively - Groups

Messaging Effectively – Including URL’sA single rose can be my garden... a single friend, my world. ~Leo Buscaglia

People Connecting - “identify who we know that knows who we want to know.™” – Business Development University

Client Relationship Connecting – use your client’s electronic rolodex and identify ideal introductions for yourself

Group Connecting – be where your buyers want to be

Q&A Connecting – identify your buyers interests (Q&A on topics)

Rapport Building – identify ways to build rapport before connecting

Q&A Example

Richard Angulo wrote:

On Twitter in drop down menu under Name select Settings click Applications and then Remove. If no connections exists with Linkedin then I would check Linkedin Twitter settings again in drop down menu under Name select Settings click Manage Twitter Settings and check settings carefully.

Question Details:--------------------Twitter posting on LI. How do I change the Twitter Setting to stop posting to LI? I have LI setup to post on Twitter.

I've checked my settings on LI and Twitter. I only see my setting on LI to post on Twitter. Cannot find any setting on Twitter where I've selected it to post on LI. Is this a bug?

Ask Questions Answer Questions Use Advanced Search Use Polls Vote on Best Answers

Organizing and Sharing Connections

Share Profiles Introduce Connections to

Others Recommend Others Use Folders Proactively Review Your

Network

Call us at 678-507-1256Join us online http://www.moveroinc.com

• Linked In: – linkedin.com/in/margebieler

• Twitter: twitter.com/moveroincMarge Bieler

770-367-2795marge.bieler@moveroinc.com

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