Use technology to build relationships, communicate value and find your next career

Use Technology to Build Relationships,

Demonstrate Value andDiscover Your Next Career

Nancy SandersFounder of Three Dog Marketing

2012© Three Dog Marketing

Overview

How to Use Simple Technologyo Develop Your UVPo Build Relationshipso Demonstrate Your Valueo Discover Your Next Career

2012© Three Dog Marketing

Define Your Unique Value PedigreeA Labrador is a generic

description of a type of dog.

Labrador = Accountant

Marketing ConsultantSales Manager

Merlin is a specific dog with traits, skills and a significant value to his

owner.

Merlin = Your Unique Value

Pedigree

2012© Three Dog Marketing

Develop Your Niche

2012© Three Dog Marketing

Define Your Unique Value

2012© Three Dog Marketing

Build Relationships

Online and in-person• Networking and follow up• Social media platforms– LinkedIn– Facebook– Twitter– Blogs

• Email signature……what is your unique value?

2012© Three Dog Marketing

Demonstrate Value

Online and in-person• Networking and follow up• Social media platforms– LinkedIn– Facebook– Twitter– Blogs

• Email signature……what is your unique value?

2012© Three Dog Marketing

NetworkingBuilding Skills

Your Career Strategy84% of employees will look for a job in

2012• Continuously communicate your UVP • Network• Volunteer• Build skills • Ask for support and help

2012© Three Dog Marketing

Next Steps

• Develop your UVP• LinkedIn (www.linkedin.com)• Facebook (www.facebook.com)• Twitter (www.twitter.com)• Blogs (www.blogspot.com)• Three Dog Marketing (

www.ThreeDogMarketing.com)

2012© Three Dog Marketing

Resources

Connect with Three Dog Marketing Online–Website: ThreeDogMarketing.com– Email:

info@ThreeDogMarketing.com– Call: 602.476.4509– Connect: Facebook – Three Dog

Marketing

Nancy SandersLinkedIn – Nancy SandersTwitter - @3dogmarketing